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Mike McGuire

Research VP
Mike McGuire specializes in mobile marketing, guiding digital marketers on how context, community, location and time - combined with a consumer's purchase history and purchase intent - are changing the relationship between consumers and brands.
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Blog

Google Makes Lemonade from Lemons: Music Beta by Google

Have you heard that Music Beta by Google is now available – if Google grants you permission to use their “beta”? Check it out here.  Google wants to make listening to music “…a much better experience,” according to “Chris” who is the talking head who describes the Music Beta from Google in the video that…

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