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Mike McGuire

Research VP
Mike McGuire specializes in mobile marketing, guiding digital marketers on how context, community, location and time - combined with a consumer's purchase history and purchase intent - are changing the relationship between consumers and brands.
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Blog

Sign of Things to Come for Hulu?

Interesting news here that Comedy Central (a Viacom property), home of “The Daily Show with Jon Stewart” and “The Colbert Report,” is going to pull those two shows from the Hulu line-up, as of March 9. Apparently the reason is that Comedy Central and Hulu couldn’t agree on a revenue split of advertising generated on…

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Gartner for Marketers