Dig deeper with timely and topical information that keeps you ahead of the digital curve.

Validate, learn and discover with fresh digital perspectives from successful marketing leaders.

Mike McGuire

Research VP
Mike McGuire specializes in mobile marketing, guiding digital marketers on how context, community, location and time - combined with a consumer's purchase history and purchase intent - are changing the relationship between consumers and brands.
Read Full Bio

Blog

iMeem’s Sale to MySpace Music and TopSpin’s Marries “LP” bundle with Royalty free Remix Capability

A couple of items crossed the mailbox today during that slow run-up to Xmas. My esteemed colleague Andrew Frank pointed me at this story which noted that with iMeem’s sale to MySpace, MySpace did not agree to also purchase the debts to artists who were owed money for sales conducted via iMeem’s SNOCAP-based storefronts would…

Read Post

Blog

Apple Buys Lala

Apple confirmed on 4 December 2009 that it was purchasing Lala, developer of an online streaming music service that lets consumers sign-in and stream music on-demand with the ability to pay $.10/song to build online libraries of albums and playlists of songs. (Songs are also available to download for $.79 each.) This has all the…

Read Post

Blog

Music as a Service – The Latest Entry in the Subscription Race

Can “music as a service” really work? While Rhapsody and Napster, and to a lesser degree Nokia’s Comes with Music offering, have built audiences, to be sure, in terms of revenue generated and user accounts, they’ve lived in the shadow of the Apple’s iTunes store. Now comes MOG, purveyors of an active music-blogging platform reaching…

Read Post