Michael Maoz

A member of the Gartner Blog Network

Entries Categorized as 'ERP'


The CIO’s Social CRM Dilemna: Nobody needs you.

by Michael Maoz  |  August 11, 2011  |  1 Comment

For my CIO friends and clients, I understand why you shake your heads a bit over Social CRM. “What do they want from my life, these sales and marketing and customer service directors? Everyone else has to come with a business case, but the Social Mavens? They bring me the logic of a Winchester House.” [...]

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Category: Applications Cloud CRM ERP Innovation and Customer Experience IT Governance Leadership SaaS and Cloud Computing Social CRM Social Software Strategic Planning     Tags: