Archives for November, 2011
by Michael Maoz | November 21, 2011 | 2 Comments
On Sunday the most influential newspaper on the East Coast of the United States ran an article about Mobile eCommerce. It quoted compelling statistics from the largest computer company in the world. The quote was to the effect that in October 2011, 10% of eCommerce was transacted on mobile devices, and that this would have enormous impact [...]
Category: Analytics for Social CRM eCommerce Innovation and Customer Experience iPad Leadership Social Networking Strategic Planning Tags: Black Friday, Mobile eCommerce
by Michael Maoz | November 17, 2011 | 3 Comments
Name a three letter business acronym with more negative associations than CRM. Only ERP rivals CRM for the concept of failure, frustration, cost and unfulfilled promise. ERP is the discipline of managing your stuff, while CRM is about managing relationships with customers. Why is there so much rancor about CRM? We have been hearing the [...]
Category: Analytics for Social CRM CRM Customer Centric Web Innovation and Customer Experience Leadership Social CRM Social Networking Social Software Strategic Planning Tags:
by Michael Maoz | November 13, 2011 | 2 Comments
In talking to businesses that sell to consumers (B2C), a theme that recurs often in conversations with customer service leaders, marketing professionals, and Customer Experience managers is the marginal role of the sales force in the customer relationship. The sentiment is not dissimilar in businesses that sell to other businesses (B2B). Sales people, in the minds [...]
Category: CRM Leadership Sales Force Automation SFA Strategic Planning Tags:
by Michael Maoz | November 9, 2011 | 4 Comments
I have now run on every continent except Antarctica. Though I am not sure what I am running from, getting to Australia and meeting a couple of hundred business leaders from Asia Pacific made the 24 hours of flights the most worthwhile I could have imagined. The passion of the marketing and customer service and [...]
Category: Applications Cloud Contact Center CRM Customer Centric Web Innovation and Customer Experience Leadership SaaS and Cloud Computing Social CRM Social Networking Social Software Strategic Planning Uncategorized Tags: Australia
