By all measures I am more unplugged than most of my peers. I don’t Tweet. I don’t participate in any formal online communities. I don’t have a persona. I don’t own real estate in second life. I shut off my Blackberry after 9PM. I don’t look at it on the weekend. I read books that [...]
Entries from January 2009
Talking about my generation.
January 28th, 2009 · No Comments
Tags: Uncategorized
Message to the CIO: CRM is not a technology initiative.
January 26th, 2009 · No Comments
CIOs often hear the term “CRM” and translate that into “technology initiative.” Either that or they feel it is not pertinent to their industry. In perhaps no industry is this truer than in healthcare insurance. There the term can be considered sometimes as downright silly, and can invoke both jaded cynicism and derision. This is [...]
Tags: Uncategorized
As CIO, you’ve said CRM is your differentiator. Now what?
January 10th, 2009 · 4 Comments
In our latest Executive Programs IT Survey of CIOs, the highest percentage of CIOs (54%) listed customer intimacy as their number one goal in technology and process projects. This was significantly higher than a focus on product excellence, and higher than an emphasis on operational excellence. But the last few months have put this high level sentiment [...]
Tags: Uncategorized