by Mark Raskino | April 27, 2009 | 1 Comment
Recently I had the opportunity to travel to Sweden and visit Volvo AB – the global truck, bus and construction vehicle maker under multiple brands including Mack, Renault and Nissan. There I met with managers at their ‘WirelessCar‘ business unit – part of Volvo IT, the group IT function. Even in the middle of a [...]
Category: Enterprise 2.0 Recession Strategy Tags: Automotive, GPS, Innovation, Mashup, Recession, Telematics
by Mark Raskino | April 14, 2009 | Comments Off
In my last post I mentioned a London bakery that has been tweeting its oven fresh loaves and I suggested IT departments might consider whether they are able to lead such innovation and if not, why not. Some of the twitter responses came from enterprise architecture specialists and I’ll be the first to admit the [...]
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Category: Innovation Strategy Tags: EA, Innovation, UPS
by Mark Raskino | April 9, 2009 | 4 Comments
Yesterday I read about yet another cool twitter application happening here in London. A bakery in Shoreditch is tweeting a message every time some fresh loaves or cakes come out of the oven and go on sale. Apparently this is helping drive demand – because people love their dough products fresh and warm. The first [...]
Category: Innovation Tags: Innovation, Twitter
by Mark Raskino | April 7, 2009 | 3 Comments
In the face of a sudden and severe economic recession, everyone should re-examine the role they play, the value they deliver and its relevance in the new business scenario. For innovation managers and emerging trends and technologies specialists the situation is particularly difficult. The knee-jerk cultural response of larger companies is to reduce spending on [...]
Category: Innovation Tags: Innovation
