http://blogs.gartner.com/mark_raskino/2009/07/13/yes-the-long-tail-is-probably-passing-through-the-hype-cycle/ A member of the Gartner Blog Network Mon, 04 Oct 2010 21:12:19 +0000 hourly 1 http://wordpress.org/?v=3.0.4 http://blogs.gartner.com/mark_raskino/2009/07/13/yes-the-long-tail-is-probably-passing-through-the-hype-cycle/comment-page-1/#comment-127 Ted Hurlbut Sat, 25 Jul 2009 03:00:14 +0000 http://blogs.gartner.com/mark_raskino/?p=341#comment-127 The Long Tail, by definition, is made up primarily of highlt discretionary items. Discretionary spending has been hammered in this downturn. that serves to shorten the Long Tail, but it doesn't disprove the basic insight. The length of the Tail will expand and contract with the economy, but will continue to be populated by a wide range of discretionary, niche products that will collectively account for a significant portion of consumer spending, but that will be difficult for any one or group of retailers, ecommerce or otherwise, to take a disproportionate share. The Long Tail, by definition, is made up primarily of highlt discretionary items. Discretionary spending has been hammered in this downturn. that serves to shorten the Long Tail, but it doesn’t disprove the basic insight. The length of the Tail will expand and contract with the economy, but will continue to be populated by a wide range of discretionary, niche products that will collectively account for a significant portion of consumer spending, but that will be difficult for any one or group of retailers, ecommerce or otherwise, to take a disproportionate share.

]]> http://blogs.gartner.com/mark_raskino/2009/07/13/yes-the-long-tail-is-probably-passing-through-the-hype-cycle/comment-page-1/#comment-121 Yes the ‘Long Tail’ is probably passing through the Hype cycle Mon, 13 Jul 2009 20:16:51 +0000 http://blogs.gartner.com/mark_raskino/?p=341#comment-121 [...] [this post also appears in Mark Raskino's GBN Blog] [...] [...] [this post also appears in Mark Raskino's GBN Blog] [...]

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