by Mark P. McDonald | May 9, 2013 | 7 Comments
What’s the difference between the two? On the surface they sound very similar, particularly for someone who had had experience with knowledge management. Both involve people using technology to access information. Both require individuals to create information that is intended for sharing. Both technologies profess support for collaboration. But as Monty Python might say: If [...]
Category: Social Media Social Organization Technology web 2.0 Tags: social media, Social Organization, web 2.0
by Mark P. McDonald | July 27, 2012 | Submit a Comment
Tomorrow the 30th Olympiad begins in London. These are the ‘triple X’ games. They could also be called Olympics 2.0 given the enhanced use of social media by everyone and for everything. This year social media is more prevalent and powerful than every. Four years ago, at the Beijing games, Facebook was just about a [...]
Category: Social Media Social Organization Tags: social media, Social Organization
by Mark P. McDonald | July 23, 2012 | 4 Comments
Chain email, we get them, sometimes we even add them but we are all confounded as they clog up our accounts. Recently my email account has been bombarded with several of these chain emails. So while I was mass deleting the chain, I wondered what was really going on. What is all the energy behind [...]
Category: Social Media Social Organization Tags: collaboration, Social Computing, social media, Social Organization
by Mark P. McDonald | June 18, 2012 | 1 Comment
What is the role of senior executives in social media? It’s a question that many ask as Anthony Bradley and myself have talked to then about our book, The Social Organization. It’s a fair question and the answer is often little to none. The “Executives Keep Out!!” sign hangs in front of many collaborative communities [...]
Category: Social Media Social Organization Tags: executive leadership, Leadership, social media, Social Organization
by Mark P. McDonald | June 11, 2012 | 3 Comments
Social media is literally revolutionary, as we have seen in Tunisia or Egypt and figuratively in our daily lives. Creating environments where individuals to come together, share information and coordinate their activities leads to mass collaboration — a term advanced by Gartner Colleague Anthony Bradley. The ability of social media to bring people together to [...]
Category: Social Media Social Organization Virtualization Tags: Social Computing, social media, Social Organization, web 2.0
by Mark P. McDonald | March 14, 2012 | 5 Comments
Marketing has been the beachhead for Social media in many organizations. Social media has served its purpose in this context raising awareness of a new set of technologies based on new principles of peer-to-peer discussion, openness and cross-boundary communities. Marketing has put these technologies to work and very visible effect. Now it’s time to breakout [...]
Category: marketing Social Media Social Organization Tags: Social Computing, social media, Social Organization, Strategy
by Mark P. McDonald | March 11, 2012 | 1 Comment
Yesterday I had the honor of presenting The Social Organization book at SXSW in the interactive session. For those of you not familiar with SXSW, it is one of the biggest design, new media, social media, technology, and film and media conferences in the world. SXSW is actually three conferences in one location Film, Interactive [...]
Category: Social Media Social Organization Technology Tags: personal musing, Personal Observation, social media, Social Organization
by Mark P. McDonald | February 2, 2012 | 6 Comments
Last week I had the honor of being on a panel at the launch of the European Citizens Initiative (ECI). The ECI represents an innovation in the relationship between citizens, the government and representative democracy. Social media is at the center of the initiative representing one of the first formal ways in which social media [...]
Category: Innovation Personal Observation Social Media Social Organization Technology Tags: government, Innovation, Personal Observation, Social Computing, social media, Social Organization
by Mark P. McDonald | October 18, 2011 | 1 Comment
Talk about social media and people like to talk about the technology, the tools, the applications as if that is all that is required to become a social organization. If only it were that easy. Social media is not like other technologies. The value of social media technology does not rest in its features and [...]
Category: Innovation Leadership Management Social Media Social Organization Strategy Tags: Leadership, Personal Observation, social media, Social Organization, Strategy and Planning, web 2.0
by Mark P. McDonald | October 10, 2011 | Submit a Comment
Organizations consist of people. How well the organization works depends on how these people interact and work together generally along either hierarchical or process lines. These lines define how the organization works, how it views opportunities and how it tackles challenges and issues. They also define how the organization manages itself from budgeting resources to [...]
Category: Management Social Media Social Organization web 2.0 Tags: Leadership, social media, Social Organization, Strategy and Planning, web 2.0
