Mark McDonald

A member of the Gartner Blog Network

Entries Tagged as 'New economy'


Lehman plus one – what has changed in the world, everything and maybe nothing

by Mark P. McDonald  |  September 15, 2009  |  Submit a Comment

The princes of Wall Street are donning hair shirts.  Wearing their repentance beneath their tailored suites and silk ties, its also time for the media to feast on endless analysis of what happened and how far we have come.  As we all gather around the virtual tombstone of Lehman Brothers its important to recognize that [...]

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Category: Economy Personal Observation     Tags: , , ,

Predictably Irrational Book review – irrationally good, which one could have predicted

by Mark P. McDonald  |  August 24, 2009  |  1 Comment

Predictable Irrational is the primary source book for a range of business books on behavioral economics now flooding bookstores.  Dan Ariely’s readily accessible, insightful and interesting book is the grandfather of popular behavioral economics and highly recommended. The issue of economic behavior becomes critical given the emergence of new social technologies and customer driven processes [...]

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Category: Book Review Economy     Tags: , ,

“Free” is worth the expense, a book review

by Mark P. McDonald  |  July 26, 2009  |  2 Comments

Free: the future of a radical price  (Free) is a book by Chris Andersen, the editor of Wired and author of the book, The Long Tail: Why the Future of Business is Selling Less of More.   Free and profit form an apparent contradiction that is reshaping industries and who we think of commerce.  Chris [...]

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Category: Book Review Strategy web 2.0     Tags: , , , , ,