Mark McDonald

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Archives for March, 2012

2012’s CIO Leadership Challenges — the focus of the forum

by Mark P. McDonald  |  March 30, 2012  |  1 Comment

Yesterday final CIO Leadership Session finished in Phoenix wrapping up sessions in Dubai and London. Each session concentrated on regional challenges from expanding growth in the gulf, to addressing macro economic realities in Europe and leading in times of transition in the Americas. Regardless of location, CIOs around the world face a new set of […]

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Category: 2012 CIO Cloud Customer Experience Distortion Re-imagine IT Strategy     Tags: , , , ,

CIOs express their interests at the 2012 CIO Leadership Forum in Phoenix

by Mark P. McDonald  |  March 26, 2012  |  Comments Off

After an inspirational story of leadership and building high performing organizations by Pete Goss, the CIO leadership forum kicked off with opening sessions that concentrated on the theme of Amplifying the Enterprise. During the sessions, the audience of more than 300 CIOs provided their initial thoughts on the role of IT, their priorities and key […]

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Category: 2012 Amplifying the Enterprise CIO Leadership Strategic planning     Tags: , , , , ,

Welcome to the Phoenix CIO Leadership Forum

by Mark P. McDonald  |  March 25, 2012  |  1 Comment

Sunday afternoon starts the last in this spring’s series of CIO leadership forums.  With more than 400 CIOs registered to attend, this year’s forum series has brought more than 1,000 CIOs together in sessions held in Dubai, London and now Phoenix.  The focus of the forum remains on the idea of Amplifying the Enterprise, which […]

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Category: 2012 CIO Leadership     Tags: , , , ,

A week and counting with the iPad 3

by Mark P. McDonald  |  March 24, 2012  |  2 Comments

Its been a week since I received my iPad 3 and I have had a good chance to put it through its paces.  During the week I worked from home, traveled to three cities and came home.  I brought my MacBook Pro as I had some heavy duty work to do, but tried to use […]


Category: Personal Observation Technology     Tags: , ,

Lightening the depths of shadow IT

by Mark P. McDonald  |  March 22, 2012  |  11 Comments

Shadow IT is IT activity that occurs outside of IT.  Shadow IT is growing in many organizations driven by consumerized technology, mobility, the availability of cloud solutions and quite frankly relatively slow cycle times within captive IT organizations. How do you control or eliminate shadow IT is a frequent question raised by CIOs and IT […]


Category: 2012 Amplifying the Enterprise IT Governance Management     Tags: , , , , ,

Is your CFO qualified to oversee IT?

by Mark P. McDonald  |  March 19, 2012  |  6 Comments

There is a renewed discussion of the CIO reporting relationships.  It is a discussion that is sure to generate debate as who you report to is important both personally and professionally.  The perceived increase in CIOs reporting to CFO’s is a topic that goes through this cycle much like call of Paul Revere in the […]


Category: CFO CIO IT Governance Leadership     Tags: , , , , , ,

First Impressions of the Third Generation iPad

by Mark P. McDonald  |  March 16, 2012  |  4 Comments

This morning the UPS driver delivered the latest iPad to my house and a few things are immediately obvious. The third generation iPad continues to build on its role as a media syringe. The retina display is truly stunning.  You notice how bright the screen is out of the box and the sharpness of the […]


Category: Fun Personal Observation Technology     Tags: , , , , ,

Anticipation as experience, awaiting the iPad3

by Mark P. McDonald  |  March 15, 2012  |  1 Comment

Traditional notions of the customer experience revolve around the customer interface and ‘after the failure’ service.   But the customer experience is much broader than just the web site, product content and which throat you choke when something goes wrong.  An effective and expansive customer experience is one that taps into all the sources of value […]

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Category: Customer Experience marketing Strategy     Tags: , , , ,

It is time to ‘breakout’ of social media’s marketing beach head

by Mark P. McDonald  |  March 14, 2012  |  5 Comments

Marketing has been the beachhead for Social media in many organizations.  Social media has served its purpose in this context raising awareness of a new set of technologies based on new principles of peer-to-peer discussion, openness and cross-boundary communities.  Marketing has put these technologies to work and very visible effect. Now it’s time to breakout […]


Category: marketing Social Media Social Organization     Tags: , , ,

London CIO Leadership Forum Final Poll Results

by Mark P. McDonald  |  March 12, 2012  |  1 Comment

Last week more than 250 CIOs from around Europe met in London to discuss the challenges facing their organization.   During the keynote we asked three questions of the respondents and reported the preliminary results in a prior post.  We kept the survey open for the remainder of the week and here are the final results. […]

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Category: 2012 Amplifying the Enterprise     Tags: , ,