Lydia Leong

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Archives for July, 2011

New gTLDs require a business case

by Lydia Leong  |  July 23, 2011  |  1 Comment

Recently, I’ve been deluged with client inquiries about the new gTLDs that ICANN finally approved last month. (That’s three years after they first accepted the gTLD stakeholder recommendation, and two years after they said they expected to start taking applications… which they now say they won’t do until January 2012.) Tonight, I decided to write […]

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Category: Marketing     Tags: ,