Jonah Kowall

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Jonah Kowall
Research Vice President
3.5 years with Gartner
20 years IT industry

Jonah Kowall is a research Vice President in Gartner's IT Operations Research group. He focuses on application performance monitoring (APM), Unified Monitoring, Network Performance Monitoring and Diagnostics (NPMD), Infrastructure Performance Monitoring (IPM), IT Operations Analytics (ITOA), and general application and infrastructure availability and performance monitoring technologies. Read Full Bio

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Magic Quadrant for Application Performance Monitoring (APM)

by Jonah Kowall  |  August 17, 2012  |  8 Comments

The Magic Quadrant for APM has been published (http://www.gartner.com/resId=2125315) after much work from myself, Will Cappelli, and our beloved manager John Enck. The research this year was the culmination of a body research we published on the evolution and changes within the APM market. The movement of Application Aware Network Performance Monitoring (AA-NPM) away from APM, as a unique market with different technologies and buyers. The AA-NPM products are still often a good starting point on an APM journey. Additionally the introduction and proliferation of SaaS deployment models has changed the buying habits of customers, and molded strategies at most APM companies in this research.

Changes in the vendors in the research…. We have seen many removals mostly due to them not meeting the high bar which was set by the inclusion criteria. Most of these were due to the shortfall of critical technology or delivery capabilities within the product offering. Many of these vendors have already been correcting the shortcomings, and look to be included in 2013. The new entrants include companies which were relevant in the market previously, but lacked the needed revenue or technology to be included in the 2011 research.

We hope you enjoy reading the report, and find it useful in your decision making process. We encourage clients speak with us to explain your requirements, maturity, existing investments, and goals in your monitoring project so that we may offer advice specific to your needs. Additionally Gartner clients get the added benefit of reviews of documents, proposals, and contracts. We can often save money and time in your projects, providing more value.

Thanks for your support and readership.

8 Comments »

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8 responses so far ↓

  • 1 Smoke Screen   August 22, 2012 at 2:26 pm

    “beloved”? Really? Over-reaching for platitudes undermines your credibility.

  • 2 Jonah Kowall   August 22, 2012 at 2:55 pm

    Sorry that you feel that way, he was very helpful in putting together the research this year. Blogs tend to be “lighter” than the formally published research.

  • 3 Business, Not IT, Now Driving Increased Focus On APM   November 26, 2012 at 1:23 pm

    [...] than it was two years ago. However, another report from Gartner said the APM market will grow  9% in 2012 to $2.14 billion, which is 50% more than the 6% rate IT budgets are expected to grow this [...]

  • 4 tano   January 29, 2013 at 8:28 pm

    ok

  • 5 IKHx   June 22, 2013 at 2:40 pm

    170722 120067So funcy to see the article within this blog. Thank you for posting it 826033

  • 6 Gartner Magic Quadrant for Application Performance Monitoring (APM) - NetFlowKnights.com - NetFlow & sFlow Network Monitoring - NetFlowKnights.com   July 30, 2013 at 8:39 pm

    [...] weeks ago I read a post from Jonah Kowall at Gartner that read “The movement of Application Aware Network Performance Monitoring (AA-NPM) away from Application Performance Monitoring (APM), as a unique market with different [...]

  • 7 Carl Angervall   October 9, 2013 at 12:37 pm

    Will the APM qudrant for 2013 soon be publish?

    //carl

  • 8 Jonah Kowall   October 9, 2013 at 3:27 pm

    We’ve been ready for publication for a while now, but we’ve had a vendor escalation on the research to our Ombudsman:

    http://www.gartner.com/technology/about/ombudsman/omb_overview2.jsp

    This means the research has suffered delays as we work through the process. It’s similar to being taken to analyst court, but we are getting closer to resolution and publication.

    Thanks for asking Carl.

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