Gartner’s Anthony Bradley and Dr. Nikos Drakos wrote a great Research Note last year that described the 7 Characteristics of Good Purposes for Social Software.
Summary
Successful communities result not from technologies, but from a properly defined business purpose.
Below is the list of the seven characteristics.
1. Magnetic
2. Aligned
3. Low Risk
4. Properly Scoped
5. Facilitates Evolution
6. Measureable
7. Community Driven
To see the full details, login to Gartner.com and click on this link.
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