Entries Categorized as 'marketing'
by Jenny Sussin | May 16, 2013 | Submit a Comment
Let’s press play and turn on the speakers for this one because it’s nearly summer time and while our interns come to join us, we should listen to some relaxing music. Plus, your intern might look like Chad or Jeremy in ’64. If you give an intern control of your Facebook page, one or [...]
Category: 360 customer service intern marketing orientation social crm social media Tags: #gartner360, 360, business, communities, cool, crm, customer, customer360, facebook, garnercrm, gartner, gartnercrm, generation y, hiring, intern, internship, lessons learned, marketing, media, millennial, millennials, networking, scrm, socbiz, social, social CRM, social media, socialcrm, summer intern, summer internship, twitter
by Jenny Sussin | May 3, 2013 | Submit a Comment
Category: 360 customer service marketing social crm social media Tags: #gartner360, 360, cool, crm, customer, customer360, marketing, media, networking, scrm, socbiz, social, social CRM, social media, socialcrm, twitter
by Jenny Sussin | May 2, 2013 | Submit a Comment
Category: 360 marketing social crm social media Tags: #gartner360, 360, cool, crm, customer, customer360, marketing, media, networking, scrm, socbiz, social, social CRM, social media, socialcrm, twitter
by Jenny Sussin | May 1, 2013 | Submit a Comment
Some of what you can expect from this week’s Customer 360 event courtesy of yours truly and Don Scheibenreif (did I spell that right?) #gartnercrm
Category: 360 customer service ecommerce marketing social crm social media Tags: #gartner360, 360, cool, crm, customer, customer360, marketing, media, networking, scrm, socbiz, social, social CRM, social media, socialcrm, twitter
by Jenny Sussin | April 3, 2013 | Comments Off
First, I know I haven’t been blogging as much as I “should.” I’m not the first person to have trouble finding time to blog. I am not the best at balancing my personal and professional life and time. I am not the only person who has ever made the “I’ve been too busy” excuse. I [...]
Category: 360 marketing social crm social media Tags: #gartner360, 360, business, cool, crm, customer, customer360, gartnercrm, marketing, media, scrm, socbiz, social, social CRM, social media, socialcrm
by Jenny Sussin | February 20, 2013 | 2 Comments
This morning I was talking to my colleague Gene Alvarez about embarrassing things that have happened in work environments. Stains on shirts, mismatching socks and as I explained to Gene, a run in my pantyhose. Men will never quite understand a run in the pantyhose. As women, we go through tens of pairs of pantyhose [...]
Category: customer service marketing social crm social media Tags: #gartner360, cool, customer, customer service, customer360, facebook, marketing, media, scrm, social, social CRM, social media, socialcrm, twitter
by Jenny Sussin | November 15, 2012 | 3 Comments
The holiday shopping season is upon us with Black Friday descending upon the US next week. In a blaze of glory we wake up at 4 am and run to the mall to get a discount on a TV and some sweaters at 40% off. While you develop your plan of attack, and I literally [...]
Category: ecommerce marketing product reviews social crm social media Uncategorized Tags: black friday, business, buyer beware, customer, cyber monday, deals, ecommerce, facebook, marketing, product, ratings, reviews, socbiz, social CRM, social media, socialcrm
by Jenny Sussin | October 10, 2012 | Comments Off
There are two points of view that matter when it comes to social marketing execution: the vision of the strategist and the execution of the LOB professional. Execution should be based on strategy as well all know but frequently the mindsets of these individuals are so far apart that recognizing mutually agreed upon success becomes [...]
Category: marketing social crm social media Tags: cool, crm, customer, facebook, lessons learned, marketing, media, networking, pinterest, scrm, shiny objects, social, social media, socialcrm, twitter
by Jenny Sussin | June 25, 2012 | 1 Comment
This is a follow-on/part 2 of my previous post titled: When I first heard about Twitter, I thought… The reason I’d asked people to comment on that last post by filling in the blank was that I want them (and the other lurkers) to recognize why their colleagues/employees/boss don’t think their social strategy is brilliant. [...]
Category: customer service marketing orientation social crm social media Uncategorized Tags: business, learning, marketing, media, shiny objects, social, social CRM, social media, socialcrm, software, twitter
by Jenny Sussin | June 22, 2012 | 16 Comments
I remember the first time I heard about Twitter. It was 2008 and a new colleague had just moved over to the team I was interning for. He was tasked with teaching our team about collaboration technologies and so I humored my boss (because I was an intern and hadn’t started acting out yet) and [...]
Category: marketing social crm social media Uncategorized Tags: cool, generation y, shiny objects, social, social CRM, social media, socialcrm, twitter
