Gartner’s popular Hype Cycles are getting a real world accessory: The Hype Bicycletm! Specially designed to help navigate the peaks and troughs that IT managers encounter every day, the Hype Bicycletm is your vehicle for IT success. After last year’s Magic Fractals and the year before’s Real Quadrants, this new addition to Gartner’s branded research [...]
Entries Tagged as 'April Fools'
by Jeffrey Mann | April 1, 2013 | Submit a Comment
by Jeffrey Mann | April 1, 2012 | 2 Comments
1 April, 2012: After last year’s successful launch of “Real Quadrants,” Gartner has announced the next iteration in the development of its most popular branded deliverable. The Magic Quadrant’s two axes and four categories have proven insufficient to capture the complexities of IT markets in the second decade of the 21st century. Entire product categories [...]
by Jeffrey Mann | April 1, 2011 | 10 Comments
We are constantly looking at our branded deliverables to see how they can be improved or connect more closely with how our customers use them. Customer feedback has told us that the names of the 4 sections in our Magic Quadrants don’t correspond with how many customers choose to interpret them. Despite our efforts to [...]