Mastering The Hype Cycle

How to Choose the Right Innovation at the Right Time

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Hype cycle in MBA and other higher ed courses

July 16th, 2009 by Jackie Fenn · No Comments

We’ve seen the hype cycle used in several MBA and other graduate courses to inform the discussion on information technology adoption, but we were gratified to receive this feedback from a lecturer in regenerative medicine:

“Congratulations on an excellent book! I use the Gartner hype cycle for a number of my lectures and presentations with respect to stem cells, tissue engineering and regenerative medicine – All are emerging technologies and all are moving nicely along the hype cycle!”

If you’re running a course that uses Mastering the Hype Cycle as a text, we’d love to hear how you are incorporating it and how it’s working out.

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