Advocacy and Customer Experience are key components of my research agenda on go-to-market strategies. Prior to joining Gartner, I shared a blog post (that you can find here) on the CustomerThink community asking if we are under-investing in advocacy, particularly in the technology sector. I’ve shared a shortened version of that post below as a [...]
Entries Tagged as 'social business'
by Hank Barnes | February 25, 2013 | 5 Comments