Gene Alvarez

A member of the Gartner Blog Network

Entries Tagged as 'CRM'


Making the last mile easier remains a challenge

by Gene Alvarez  |  February 27, 2014  |  Comments Off

Getting the product to customer when they want it is as important as the design and functionality of the site. Organizations need to remember that the last mile matters to the customer because all of the value of online shopping can disappear when a product arrives late.

Comments Off

Category: CRM e-commerce Uncategorized     Tags: , , , , , , ,

E-Commerce Rational Exuberance

by Gene Alvarez  |  January 17, 2011  |  Comments Off

2010 was one of the busiest years for e-commerce since the dotcom boom with many organizations upgrading or launching new e-commerce sites. These organizations were driven by the economy and by moves made by leaders such as Amazon, eBay and others and by a desire to enable business owners to control many aspects of thier website’s content, product catalog, pricing, promotions […]

Comments Off

Category: Applications e-commerce Uncategorized Web and CRM     Tags: , , ,

The Changing E-Commerce Landscape – IBM and Sterling Commerce

by Gene Alvarez  |  May 24, 2010  |  2 Comments

Over the past month there have been several announcements in the E-Commerce market. These announcements range from vendor partnerships such as demandware’s Link partner community to the purchase of minority a interest in a competitor such as  GSI Commerce’s deal with Intershop Communications AG, and more. However, the biggest to date is IBM’s announcement to […]

2 Comments »

Category: Uncategorized     Tags: , , , , ,

Should you help customers with using your website?

by Gene Alvarez  |  January 29, 2010  |  Comments Off

One of the things I have noticed over the years is that websites continually change their UI without much notice. This common place practice follows what many software firms have done to their enterprise customers. However, today I visited a site that did something different. Http://www.corporateperks.com/ offered a Guide-bot (after logging in) that asks if […]

Comments Off

Category: Uncategorized Web and CRM     Tags: , , , , ,

So what is in your Web 2.0 toolbox?

by Gene Alvarez  |  September 21, 2009  |  3 Comments

In a discussion with others about whether to Tweet or Blog, and if tweets are of value to the followers, I came to the realization that it is not the value of one individual social tool (Twitter, Facebook, YouTube, eblogger, etc). The value is in the collection of tools one uses to communicate with their […]

3 Comments »

Category: Uncategorized     Tags: , ,

How do you rate reviews?

by Gene Alvarez  |  June 24, 2009  |  1 Comment

An interesting story on a court ruling that enabled students to rate teachers sparked an equally interest discuss discussion around reviewing people performance. As the e-commerce person here, I have been talking with clients about product rating for years. It has been my belief that with all product review ratings the reader should apply the […]

1 Comment »

Category: Uncategorized Web and CRM     Tags: , , , , ,

Will Your Organizations URL Outlive Your Organization?

by Gene Alvarez  |  June 5, 2009  |  Comments Off

An interesting phenomenon that I am seeing is that a company can go bankrupt and yet its online store can outlive the physical business. Take for example Linen – N – Things (www.lnt.com) and Circuit City (http://www.circuitcity.com/) both who filed for bankruptcy and closed their stores in 2009 have new owners of their website operations. […]

Comments Off

Category: Uncategorized Web and CRM     Tags: , , , ,

When is $10 worth it? Moreover, how a representative can save the day.

by Gene Alvarez  |  May 29, 2009  |  Comments Off

Ok, I have been swamped with client inquiries, research and the upcoming Internet Retailer Conference (Come to my session if you are there it will be quite interesting. http://www.internetretailer.com/IRCE2009/session_detail.asp?sess_id=76 ). Anyway, I was up late last night planning my much-needed vacation and being a web person I used an online booking service that I have […]

Comments Off

Category: Web and CRM     Tags: , , , , ,

What is Amazon?

by Gene Alvarez  |  May 12, 2009  |  Comments Off

In a discussion on social software and online selling, Amazon is one of the most often used examples. However, in the examples used in these discussions Amazon’s perceived image is different to each person. So as beauty is in the eye of the beholder. Amazon’s business model is in the eyes of the user. For […]

Comments Off

Category: Web and CRM     Tags: , , , ,

Results from my little Twitter vs. Blog experiment.

by Gene Alvarez  |  May 8, 2009  |  Comments Off

The other day in my blog, I asked my followers to vote. The vote was for me to tweet or blog. Additionally, I posted a link that asked my Facebook, Twitter, Linkedin, and Plaxo friends to “Please read my blog”. What I found out from this little experiment was interesting. Putting aside people saying I […]

Comments Off

Category: Web and CRM     Tags: , , , ,