I’ve noticed a number of blog posts lately about the value of execution. At the risk of stating the obvious I’ve decided to chime in.
Corporations and individuals alike spend a lot of time on differentiation. We set ourselves apart through our values and our deeds, our features and our form. Our resumes and product marketing literature are filled with comparisons – what we have and haven’t added to our list of accomplishments.
I just finished watching Hannah Kearney win the gold in the ladies downhill moguls. She won the gold not because of a fancy air package – but because of execution. She went faster than her opponents and executed her fairly unconventional air package flawlessly.
I regularly read the Amazon Web Services and Google App Engine Blog. I’m not saying I don’t value features. We all do. But the enterprise values something more important than features – execution. Because what is reliability other than repeating the same thing over and over again? And what is execution other than that?