Great inventions sometime came from blowing up things. Are you reinventing your applications and projects?
Reinvent and move to the product model. Customers and employees are expecting digital experiences across a wider range of devices with orchestrated events, services and data. Machine learning and algorithms are playing a crucial role for your business. And mobile experiences is the primary focal point for change.
Just optimising business value via applications is dying out as firms struggle to deliver next-generation experiences using innovative application architectures, APIs and machine learning. Application leaders must adopt a product-centric model to maximize the value they deliver on new digital platforms.
Application leaders are responding by reinventing the way they deliver software, the longer you wait to make the product model your primary approach, the harder it becomes to succeed at digital business.
Published: 09 May 2017
Gilpin, Mike | Marshall, Richard
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