For years I have had to interact with IBM as the “Big Dog” or the “Stodgy Legacy Guys” or the “Mainframe guys” or some such appellation that exists somewhere outside the range of any sense of coolness. The last three years have seen a change in the “grand old dame” of IT and I have [...]
Entries from August 2009
IBM Couldn’t Care Less About Being Cool. But Should We?
August 18th, 2009 · 10 Comments
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