Gartner Blog Network

Craig Roth
Research VP, Tech and Service Providers
7 years at Gartner
28 years IT industry

Craig Roth is a Research Vice President focused on cloud office suites, collaboration tools, content management, and how they are being impacted by digital workplace and digital business trends...Read Full Bio

Digital Workplace Comes to Gartner’s TGI Conference

by Craig Roth  |  May 10, 2017

The digital workplace and “new ways of work” are a cornerstone of a digital business. But organizations need vendors to provide the right tools and service providers to help them find synergy between the new technological opportunities and the way they would like to work. I will be presenting on “Leverage Digital Workplace Trends to […]

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“Selling Robots and Automation to a Fearful Public” at Gartner’s TGI Conference

by Craig Roth  |  May 4, 2017

Automation has great potential to remove drudgery from jobs and increase productivity, but it also has an image problem. Vendors – even those that don’t directly sell automation – need to learn which types of features to provide and how to create messaging that emphasizes working with humans rather than against them. And service providers […]

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Your Robot 1040 Tax Form

by Craig Roth  |  April 24, 2017

You may have turned in your taxes, but have your robots turned in their Robot Tax Forms? If you are a robot, make sure you fill out your Form 10000010000 U.S. Individual Robot Income Tax Return. For convenience, I’ve provided a copy below. ___________________________________________________________________ FORM 10000010000: Robot Tax Return 2016 Name or designation: ____________ Serial […]

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Gartner Releases 2016 Content Services Market Share (formerly ECM): Now with EFSS!

by Craig Roth  |  April 20, 2017

Gartner has just released its software market share, worldwide for 2016. Many readers are interested in the winners and losers – who moved up or down the rankings. But after poking my head above ground after months holed up on the numbers, the first thing I’m interested to see is the market dynamics. How many […]

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G Suite at Google Cloud Next ’17

by Craig Roth  |  March 11, 2017

It’s an exciting time to be watching the productivity market. So many vendors are now pushing the digital workplace standard forward rather than just supporting how users currently work. A new vision of how workers can work is coalescing and it is enabling them to look past incremental feature improvements and think of new ways […]

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Automation Can Make Elusive “Productivity Improvements” A Reality

by Craig Roth  |  March 2, 2017

For years proponents of content and collaboration technology such as portals, content management, search, and office suites used “productivity improvements” as the reason to buy their products. Back in the portal heyday I used to have our researchers pull an annual list of articles about “portal ROI” and the numbers got more extreme every year. […]

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What Does “Robots First” Innovation Look Like?

by Craig Roth  |  February 14, 2017

What does the future of jobs look like? I found out unexpectedly this weekend when I took my kids to the Lego exhibit at the Museum of Science and Industry here in Chicago. There is a contest where kids are broken into teams on a stage. A challenge is chosen from a set of cards […]

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Digital Workplace Vendors Match Up Best with Organizations Embracing New Ways of Work

by Craig Roth  |  February 1, 2017

I have been noticing that the lines are becoming more clear between companies that work as they always have (“current ways of work”) and companies that embrace “new ways of work.” As a software vendor it’s important to know which side of this line you are on. As a software buyer or user, determining which […]

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How Organizations Will Spend the Windfall from Automation

by Craig Roth  |  January 27, 2017

Here is today’s math word problem: Ollie’s Ostrich Burger has 10 (non-managerial) employees per restaurant. A new robot is introduced that can get the same work done with only 5 employees. How many employees will each Ollie’s restaurant have after installing the robots? Show your work. Did you say 10-5=5? That is how most articles […]

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New Research Defines “Robotic Staff Augmentation”; To Avoid Losing Your Job to Robots, Make Robots Work For You

by Craig Roth  |  January 16, 2017

My document “To Avoid Working for Robots, Make Robots Work for Your Organization” published today, and just in time: 2017 has kicked off with a bang of technological unemployment articles that describe how robotic, AI, or automation technology is threatening jobs and what to do about it. It started for me in my local paper, […]

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