If you’ve been following my blog and tweets for a few years now, you know I love chocolate (and wine and coffee, in addition to BI and analytics!). So when I saw the new interactive Magic Quadrant, I thought this is a lot like chocolate and peanut butter: analyst opinion combined with customer opinion! A great combination!
The interactive Magic Quadrant now overlays quadrant positions with aggregated customer ratings.
Peer Insights is Gartner’s crowd-sourced rating platform for the markets we cover. It was officially launched last October as a stand-alone rating environment. The integration with the MQ is what’s new. While there are a number of crowd-sourced sites for software, this integration with the MQ is clearly a Gartner differentiator. The other unique aspect is that it aligns to the same Critical Capabilities on which we analysts rate the vendors.
So far, I’ve also been impressed (and relieved!) by how our Peer Insights team has been vetting the reviews. You don’t have to be a Gartner client to rate a vendor or to see the ratings; but you do have to be a legitimate end customer. Stuffing the ballot box is not allowed. Non corporate email addresses are also not allowed.
There are a few BI and Analytic MQ vendors with too few ratings to appear in the aggregated ratings – these show as a gray dot. So if you are a user of one of those products, I hope you’ll take the time to share your thoughts.
Reading the comments is often more informative than just looking at the scores. To that end, in a market with frequent releases, I’d also be sure to check the version number and implementation date for some of the reviews. Comments on older versions of a software product are not as helpful for capabilities, but are probably still helpful in terms of support quality and contract negotiations.
Let me know what you think! And I know, I know, some of you will say that “wine and cheese” pairing would have been a better analogy, but hey, it’s midweek and midday, so I’m sticking with chocolate and peanut butter.
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