Brian Prentice

A member of the Gartner Blog Network

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Digital Humanism At Google

by Brian Prentice  |  November 27, 2014  |  Comments Off

Last month, at Gartner Symposium, we introduced the concept of digital humanism. This concept emerged after reflecting on the profound philosophical considerations that will be driven in an era of digital business. Digital business will require us to orchestrate a vast array of sensors, data, and devices into impactful new systems. The manner in which […]

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Breaking Through the Enterprise-UX Disconnect

by Brian Prentice  |  January 29, 2014  |  1 Comment

Let’s face it. Enterprise software is the land that UX design forgot. Whether it’s an internal enterprise application development team, or the R&D department of an enterprise software vendor, the practices commonly found in UX design agencies the world over are poorly understood and rarely implemented. Pre-development ethnographic research is almost never conducted. Personas seem […]

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The Post-Apple WWDC Icon Obsession Belies An Appreciation of UX Design

by Brian Prentice  |  June 18, 2013  |  Comments Off

The series of tubes we affectionately know as the internet has been abuzz over the last week with talk of Apple’s flat design detour with iOS7. As with anything aesthetic, there’s bound to be be the highly positive views and the highly critical. We’ve seen psuedo-conspiracy theories emerge along with some trending memes. So does […]

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iPhone 5…Meh

by Brian Prentice  |  September 14, 2012  |  2 Comments

There, I said it. Actually, I was toying with two other titles; “iPhone 5, The Emperor Has No Clothes,” or “iPhone 5, What’s In A Name That A Phone By Another Other Would Operate The Same.” Look, I’ve been going through the same rationalization process I think a lot of other people have. Is it […]

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Australia’s Parliament Is Asking The Wrong Questions On Price Gouging

by Brian Prentice  |  May 1, 2012  |  1 Comment

I guess I should be delighted to hear that the Australian Parliament is going to start examining the reasons why Australian businesses and consumers are paying huge mark ups on on technology products compared to US customers. But I’m not. See, I don’t really care whether my apps, my songs, my video games, and my […]

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A Quick Thought On Facebook’s Instagram Acquisition

by Brian Prentice  |  April 10, 2012  |  Comments Off

One BILLION dollars! It’s hard to fathom that type of money without putting my pinky to the corner of my mouth. I’m prepared to give Facebook’s management the benefit of the doubt. I think they have some very good reasons for paying the type of money they are for Instagram. So I won’t be spilling […]

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My New iPad Buying Experience

by Brian Prentice  |  March 15, 2012  |  2 Comments

Daddy’s got a new iPad! I just got it home. Since I live in Australia, I guess I’m one of the first. And the experience I had getting it was a lesson in retail done right. Heck, it was an example of capitalism done right! There were five keys to making my purchase a great […]

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Why Will “Zero Email” Policies Fail? Bureaucracy!

by Brian Prentice  |  December 11, 2011  |  20 Comments

There’s been a lot of discussion lately about Atos’ CEO Theirry Breton’s plan to implement a zero email policy for internal communications. According to Breton, only 10% of emails received per day are useful. 18% of all email is spam. I’m curious – what percentage of emails generated internally are deemed as being useless by […]

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Welcome iCloud – Now Prepare To Meet Your Enterprise IT Detractors

by Brian Prentice  |  June 9, 2011  |  1 Comment

Personally, I think Apple’s new iCloud service is brilliant. Personally, I’ll be making heavy use of it. Personally, I like the idea of being able to synchronise contacts across devices. Personally, being able to coordinate documents across all my Apple devices will probably push me to buy an iPad as my primary travel computer. I’m […]

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Remove Features Your Users Don’t Want – Not That You Don’t Want

by Brian Prentice  |  May 9, 2011  |  2 Comments

Ah, serendipity. It’s 5am. I’ve been up for the last two hours. It seems the Tylenol PM didn’t do it’s job of knocking me out senseless for the 8 hours I needed to avoid the jet-lagged induced fog I’ll be dealing with around 3pm this afternoon. So, I’ve been up in my hotel room here […]

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