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by Chris Fletcher | December 13, 2011
Senior executives consistently rank customer acquisition and customer retention as their #1 and #2 priorities. They put constant pressure on the marketing organization to feed the sales engine, and marketing...
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by Chris Fletcher | December 8, 2011
OK, I realize that my first blog didn’t start with the usual ‘Hello, World’ introductions and pleasantries but instead dove into the cold New England waters of e-commerce...
by Gene Alvarez | April 3, 2009
What a week! As the economy goes up and then back down, I am finding that more clients are concerned about thier web sites customer experience. I am not just...