Gartner Blog Network

Tag: 'planning' Blog Posts

from the Gartner Blog Network

The Joy of Change (Sarcasm Alert)

by Hank Barnes  |  June 6, 2017

Change is not fun.   Having just spent the past week helping my daughter move to Ohio for residency, I can say that emphatically.  Between driving a U-haul through some...

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Testing Your IAM Planning Decisions Needs a Robust Risk Model

by Homan Farahmand  |  April 27, 2016

IAM planners/architects can greatly benefit from predicting the impact of a prioritization decision on operational risk, before making the actual decision. Why? Because testing an IAM planning decision in a...

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An Idea without Execution is a Dream

by Jennifer Polk  |  October 23, 2015

Marketers are known for creative ideas, but an idea without execution is a dream. Much attention is paid to strategy, vision and planning, but equal or greater time should be...

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In Modern Marketing, Plans are Nothing, But Planning is Everything

by Jake Sorofman  |  September 23, 2015

Before he landed his gig at 1600 Pennsylvania Avenue., Dwight D. “Ike” Eisenhower was a five-star US Army General and, during World War II, the Supreme Commander of the Allied...

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Price Optimization Best Practices

by Robert Hetu  |  March 18, 2015

Gartner research conducted in Fall 2014 shows that over 50% of large retailers in the US and UK have implemented price optimization for one or more of the 4 main...

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Five Questions Every Marketer Should Ask to Prioritize Work

by Jake Sorofman  |  February 24, 2015

Ever feel like all paths lead to marketing? That’s because you are the ultimate utility player. You’re a communicator. You’re a strategist. You know how to get things done. You...

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Does a State of the Art Mixer Make One Less of a Cook?

by Robert Hetu  |  January 19, 2015

Before you think I am crazy this is really about merchandising, but I love a good allegory. I have been spending a lot of time on the phone and in...

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In Cold Blood: The Murder of Black Friday

by Robert Hetu  |  December 1, 2014

Slowly beaten to death by retailers, black Friday was given a fatal blow by consumers this holiday season. Once a term used to describe the beginning of the period when...

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Trick or Treat for Retailers this Holiday Season?

by Robert Hetu  |  October 31, 2014

I have been writing extensively on the issues around multichannel pricing for a few years now. As we head into this holiday season there is a clear expectation that price...

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Are you optimizing or just rationalizing assortments?

by Robert Hetu  |  October 30, 2014

Shifting consumer trends, driven by digital technology adoption, are creating new business models that are negatively impacting sales results and customer retention for multichannel retailers. This complex multichannel retail environment...

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