Gartner Blog Network

Tag: 'facebook' Blog Posts

from the Gartner Blog Network

Despite Earnings Gloom, Don't Count Twitter Out

by Jay Wilson  |  October 28, 2015

Despite Wall Street's pessimism following Twitter's 3Q earnings call yesterday, I heard several reasons to be optimistic about the social network from a marketing perspective. Twitter has struggled to gain traction...

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3 Questions to Ask Before Connecting Audiences Across Social Networks

by Jennifer Polk  |  October 6, 2015

Before you invite customers, fans or followers to connect with you across social networks, read this post to avoid alienating your audience. You've launched a Facebook page and a Twitter...

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So You're a Leader in Social for CRM? Prove It.

by Jenny Sussin  |  January 23, 2015

Every year, Gartner develops a piece of research called the Top Use Cases and Benefits of Social for CRM. We look at what our clients are doing, and the innovative...

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Will “Facebook At Work,” Work?

by Mike Gotta  |  January 15, 2015

Last November’s speculation that Facebook was entering the enterprise social networking space was confirmed this week as the company revealed additional information about it’s Facebook at Work service. Several analysts...

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Finally, Facebook at Work

by Jeffrey Mann  |  January 14, 2015

Over the last several years, I have done many inquiries which are some variation of "How do we get Facebook for use internally?" or "When will Facebook issue a version...

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Facebook's New Data Center Network Design

by Andrew Lerner  |  November 17, 2014

For all the talk about the hyper scale data centers, there hasn’t actually been a ton of  detailed information about how they do the network stuff they do. This week,...

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'Buy' Button Won't Equal Social Marketing ROI

by Jennifer Polk  |  September 26, 2014

Both Facebook and Twitter are adding ‘Buy’ buttons to their social networking sites, which could make it easier to connect social marketing to sales. But the 'Buy' button may not be the...

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Will paid and earned social media converge or collide?

by Jennifer Polk  |  September 19, 2014

Social media managers know earned engagement rates are down across major social networks. Established social media sites like Facebook and Twitter stress the importance of integrating paid and earned social...

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White-Box Switching Market Share

by Andrew Lerner  |  September 2, 2014

In August, we published market share research for Data Center Ethernet Switching, which covers 1G/10G/40G/100G port shipments/revenue. While it is no surprise that Cisco is on top with over 50%...

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Is Facebook Moving to be a Social Retailer?

by Robert Hetu  |  July 18, 2014

In 2012 I predicted that “By 2015, a new social shopping retailer will emerge, accounting for 2% of U.S. Tier 1 retail sales”. Candidly I must admit that at the time I...

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