Gartner Blog Network

Category: 'Mobile' Blog Posts

from the Gartner Blog Network

Gartner Special Report: Engaging Customers in a Mobile Digital World

by Robert Desisto  |  July 30, 2015

Mobile interaction is quickly become the preferred means of communication for customers. IT leaders therefore cannot afford to put off the development of a strategy for mobile digital customer engagement....

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The 11 Steps Established Vendors Go Through when Something New Comes Along

by Jeffrey Mann  |  July 14, 2015

As an analyst, I often see new Big Things coming by. Things like cloud, big data, mobility, even going back to client-server. The reaction of established vendors to these Big...

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Microsoft in MQs - June is Bustin' Out

by Merv Adrian  |  June 18, 2015

Following December 2014's Microsoft's Product Positions - Positive Progress, and March's Microsoft in MQs - March On,  this post updates my quarterly map of the several dozen Gartner Magic Quadrants that feature...

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FAQs about 2015 Financial Services Cool Business Awards

by Stessa Cohen  |  June 12, 2015

I'm excited that so many of you have questions about the FS  Cool Business Awards. I've compiled some questions with answers: 1. Which digital projects can be nominated for the...

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Gartner is Looking for Cool Financial Services

by Stessa Cohen  |  June 2, 2015

Sure, it's easy to find those cool fintech vendors. Gartner publishes a lot of Cool Vendor Reports. And, you should definitely read them. But, the proof is in the execution....

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My Annual Device Count @ MIT

by Jack Santos  |  May 22, 2015

I have been watching the transition of  compute devices for a long time (starting with TV Typewriters, the ASR-33, and 3270 terminals and controllers).  So it should come as no surprise...

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The Customer Engagement Center Magic Quadrant, 2015

by Michael Maoz  |  April 27, 2015

The Customer Engagement Center is another way of saying a Customer Service and Support software suite. We had called it the CRM Customer Service Contact Center MQ for nearly 15...

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The Summer of Testing Research

by Tom Murphy  |  April 7, 2015

We have kicked off our next round of research for the software testing tools market.  We are close to publication on a new Market Guide for API Testing and Service...

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Multichannel Campaign Management in 2015

by Adam Sarner  |  April 7, 2015

Nine trends are driving the MCCM market in 2015: Need for unified access to data: MCCM vendors increasingly focus on supporting multichannel marketers that want more data at the point...

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Save us from the experts.

by Michael Maoz  |  April 2, 2015

There is an oft-used quote from Grace Hopper, or better addressed as Rear Admiral (Amazing) Grace Hopper, USN, Ph.D., that goes, "One accurate measurement is worth more than 1,000 experts."...

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