Gartner Blog Network

Category: 'uncategorized' Blog Posts

from the Gartner Blog Network

Being Customer First At The Upcoming Gartner Digital Marketing Conference

by Augie Ray  |  February 18, 2017

What does it mean to be “customer first,” and how can companies adopt a more customer-first mindset? That is the focus of one of the tracks at the upcoming Gartner...

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Tech Growth and Innovation & The Power of 24 Hour Tech

by Jessica Ekholm  |  February 17, 2017

I am very excited to be part of our up coming event Tech Growth and Innovation Conference in LA on the 19-21st of June this year. We have a stellar...

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Suicide by Facebook

by Jack Santos  |  February 17, 2017

Today's Wall Street Journal highlights a quote by Mark Zuckerberg: "There have been terribly tragic events -- like suicides, some live streamed -- that perhaps could have been prevented if...

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What's most important to digital business success?

by Mark Raskino  |  February 16, 2017

"What do you think is the single most important factor for digital business success?". I was asked that question recently. It was half way up a mountain, at an executive...

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Sapiens acquisition of StoneRiver expands the vendor's footprint in the NA insurance market

by Juergen Weiss  |  February 16, 2017

This is Jeff Haner. On 15 February 2015, Sapiens added to the recent string of insurance M&A announcements with the news that it plans to acquire StoneRiver for approximately $102...

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Customer Engagement: Does It Mean What You Think It Means?

by Anthony Bradley  |  February 15, 2017

This is a guest post from one of my analysts Craig Borowski. It’s no secret that engaged customers are better customers. Improving customer engagement can strengthen customer loyalty, increase a...

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Google Delves into G-Suite with Cloud Search

by Darin Stewart  |  February 15, 2017

Google’s latest enterprise search offering emerged from its early adopter cocoon last week as Cloud Search.  It is not a direct replacement for the sunsetting Google Search Appliance, but rather...

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The lastest from Partner Relationship Management (PRM) application vendors, and their core capabilities

by Ilona Hansen  |  February 14, 2017

Gartner is pleased to announce it’s second Market Guide for Partner Relationship Management (PRM) applications. As the drive to sustain business growth through sales partners in difficult market conditions has...

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CDP: Another Three Letter Acronym Marketers Need To Know

by Simon Yates  |  February 11, 2017

Is it bird? Is it a plane? No! It's another three letter acronym for the next marketing technology to change marketer's lives -- the cleverly named Customer Data Platform --...

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Ten Video Examples of Digital Product Remastery

by Mark Raskino  |  February 10, 2017

As we have said many times over the last few years: every industry will be digitally remastered. That means its products and services will become significantly digital. The digital proportion...

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