Gartner Blog Network

Category: 'e-books' Blog Posts

from the Gartner Blog Network

Digital Marketers Must Review The Reviewers

by Allen Weiner  |  September 1, 2012

I am reminded of a conversation with a Yellow Pages provider who bravely began to allow reviews of products and services that were offered by its client base. I also...

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B&N Launches NOOKColor

by Allen Weiner  |  November 16, 2010

Just when you thought e-reading was all black and white, Barnes & Noble tosses some color into the mix with the release of the NOOKColor, a reading device that expands...

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Barnes & Noble Unveils NOOKcolor

by Allen Weiner  |  October 26, 2010

Barnes & Noble, the nation’s largest physical book retailer, is following up its November 2009 release of the Nook, an e-ink e-reader, with the NOOKcolor, a device that uses a...

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News Corporation Buys Skiff

by Allen Weiner  |  June 14, 2010

After lighting up the pundits with some impressive demos and strategic vision as CES 2010, Skiff has been reduced to becoming yet another element in Rupert Murdoch’s puzzling alchemy that...

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The iPad and Other Adventures in E-Reading

by Allen Weiner  |  June 7, 2010

At the Apple World Wide Developers Conference, CEO Steve Jobs announced that in 65 days, five million e-books have been downloaded for the iPad. Using some sort of voodoo algorithm,...

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Will Google Editions Disrupt or Distract?

by Allen Weiner  |  May 11, 2010

Google has dropped a few hints about the upcoming release of Google Editions, its megasized e-book marketplace that aims to take on other e-book platform providers. What makes that scenario...

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Few iPads in the College Classroom This Year

by Allen Weiner  |  April 22, 2010

Much was made about the concerns raised by a small handful of U.S. universities who are banning iPads from accessing their campus networks because of the strain it may put...

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