Gartner Blog Network

Category: 'business-moment' Blog Posts

from the Gartner Blog Network

Architecting for Things As Customers

by Don Scheibenreif  |  April 1, 2016

What happens when internet connected things start taking on the behaviors of human customers? How will your business need to change when things become your customers? As part of Gartner's Special...

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Gartner Special Report: The Economics of Connections

by Don Scheibenreif  |  March 25, 2016

I am pleased to announce the publication of Gartner's latest Special Report on Digital Business:  Unlock Digital Business Value Through the Economics of Connections (non-clients, can access the landing page here)....

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When Things Become Customers v2.0

by Don Scheibenreif  |  September 28, 2015

Earlier this year, my collegaue Jenny Sussin and I published Internet of Things Scenario: When Things Become Customers. It was our first research note exploring the idea of what happens...

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Navigate Your Way to Digital Business

by Don Scheibenreif  |  August 31, 2015

Digital business is quickly moving from concept to reality. CIOs and digital leaders need to harness resources to begin the transformation journey. To help clients on this journey, Gartner has curated a...

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Gearing Up for the Customer360 Summit

by Don Scheibenreif  |  August 11, 2015

In less than four weeks, I will have the privelege of delivering the opening keynote for Gartner's Customer360 Summit at the  Hilton San Diego Bayfront September 9-11. You can find all...

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Announcing 2015 Hype Cycle for Consumer Goods

by Don Scheibenreif  |  July 29, 2015

It's Hype Cycle season at Gartner, so Dale Hagemeyer and I are pleased to announce the publication of our Hype Cycle for Consumer Goods, 2015. The Hype Cycle is Gartner's...

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Revving Up for the London Customer Strategies Summit

by Don Scheibenreif  |  May 27, 2015

In two short weeks, I will have the privelege of delivering the opening keynote for Gartner's  Customer Strategies and Technologies Summit in London on June 10-11 at the Lancaster London Hotel...

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What Happens When Things Become Customers?

by Don Scheibenreif  |  April 3, 2015

As things become more intelligent, they will gain the capacity to buy and sell in the world of Digital Business and the Internet of Things. This means new opportunities for revenue and...

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New Business Moments Published: Planes, Trucks, and Automobiles

by Don Scheibenreif  |  June 27, 2014

Gartner has been doing some exciting work in the area of business moments, a concept we created to help illustrate the potential of Digital Business - the creation of new...

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Announcing Digital Business: Competing in the Span of a Business Moment

by Don Scheibenreif  |  April 10, 2014

Gartner today announced the work we are doing on the concept of digital business. Digital business is the creation of new business designs by blurring the digital and physical worlds. It...

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