So yesterday on the same day that my Ariba / Hubspan partnership analysis was published – see Ariba and Hubspan Partner to Scale Up Integration in the Cloud (subscription required) — Liaison announced its acquisition of Softshare. As I’ve said several times this year I can’t publish fast enough to keep up all the B2B vendor activity.
Liaison is nothing if not persistent — it keeps nibbling away at the B2B market, one small vendor at a time. Truth be told none of its many acquisitions over the last few years (the most recent was ADX in January — see Liaison Buys Advanced Data Exchange to Expand B2B Portfolio, subscription required) have rocked the B2B integration market, per se. But as we explained in our recently published Magic Quadrant for Integration Service Providers (subscription required) these acquisitions are helping to drive Liaison’s year-to-year growth, diversify its customer base, and strengthen its hybrid on-premises (A2A) and B2B approach to integration services. All likely a net plus for Liaison, Softshare and its customers, though we still believe that Liaison will need to do a bit more to substantially increase its B2B mind- and market-share.
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