by Anthony J. Bradley | April 8, 2013 | 2 Comments
Recently Gartner published a press release in anticipation of my participation in the Gartner Enterprise Architecture Summit conferences where I will be presenting the following: Social Collaboration Demands a New Approach to Architecting Human-centric Solutions and Gartner Keynote: Driving New Business Outcomes With the Nexus of Forces Unfortunately, several press outlets including Computerworld, and CIO [...]
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by Anthony J. Bradley | January 8, 2013 | 2 Comments
Mass collaboration is the future of competitive advantage in business. See Gartner’s infographic on the evolution of business. Social media platforms such as Facebook and Twitter may be all the rage today. But they’re only the beginning of something really big. Their true impact is that they’re spurring a new era of mass collaboration. Hundreds, [...]
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by Anthony J. Bradley | April 4, 2012 | 1 Comment
You might think that mass collaboration is ill suited for business process improvement. The chaotic, unpredictable, messy, voluntary, often controversial and sometimes ugly interactions that can characterize social collaboration seems almost the opposite of the clean, calculated, activity centric, deterministic approach that many associate with business process management. Well, the times they are a changin’. [...]
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by Anthony J. Bradley | March 6, 2012 | 7 Comments
I had an interesting call with a US retailer a few days ago. And by interesting I don’t mean good. They are not a Gartner client and it became clear pretty quickly that they wanted me to prove how Gartner could possibly help them since they are on the leading edge of social media. They [...]
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by Anthony J. Bradley | March 1, 2012 | 1 Comment
I recently returned from a two week tour of northern Europe where I met with over 20 organizations to discuss their social business strategy efforts. I started in Copenhagen, then to Amsterdam, Edinburgh, London and finally Helsinki. I’m happy to say that it seems the book, “The Social Organization: How to Tap the Collective Genius [...]
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by Anthony J. Bradley | November 28, 2011 | 2 Comments
In most organizations, social media established a marketing beachhead. It served its purpose by raising awareness of a new set of technologies based on new principles of peer-to-peer discussion, openness, and cross-boundary communities. Indeed: the marketing organization has put social media technologies to work with very visible effect. But we need to break out social [...]
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by Anthony J. Bradley | November 7, 2011 | Comments Off
In the real estate world, there is a saying: "The three considerations that most impact value are location, location, and location." In the world of social media, they are purpose, purpose, and purpose. Nothing impacts the success of a social media effort more than the choice of its purpose. Because purpose becomes the cause around [...]
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by Anthony J. Bradley | October 31, 2011 | 2 Comments
We originally posted this on the Harvard Business Review blog site on Wednesday October 26, 2011. It has generated an interesting discussion so I encourage you to join it if you wish to engage. On the surface, social media and knowledge management (KM) seem very similar. Both involve people using technology to access information. Both [...]
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by Anthony J. Bradley | October 26, 2011 | 2 Comments
"Social media" is one of those terms that means different things to different people. Some history: it was originally associated with Web 2.0, the Web’s shift from publishing to a platform for the masses to share content and opinions. Then the corporate world caught on that social media wasn’t just for consumers; the term Enterprise [...]
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by Anthony J. Bradley | October 24, 2011 | 1 Comment
Slowly but surely, org cultures are shifting in attitude toward social media — from seeing it as a threat to discovering its very real opportunities. And attitude matters, a lot. Social media is about people, not technology. Its business value does not come from social software or a snazzy website, even one with 800 million [...]
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