Anthony Bradley

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Archives for October, 2011


Social Media versus Knowledge Management

by Anthony J. Bradley  |  October 31, 2011  |  2 Comments

We originally posted this on the Harvard Business Review blog site on Wednesday October 26, 2011. It has generated an interesting discussion so I encourage you to join it if you wish to engage.    On the surface, social media and knowledge management (KM) seem very similar. Both involve people using technology to access information. Both [...]

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“Social Media” is a bad term that is hindering progress

by Anthony J. Bradley  |  October 26, 2011  |  2 Comments

"Social media" is one of those terms that means different things to different people. Some history: it was originally associated with Web 2.0, the Web’s shift from publishing to a platform for the masses to share content and opinions. Then the corporate world caught on that social media wasn’t just for consumers; the term Enterprise [...]

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The Six Cultural Attitudes Towards Social Media. Where do you stand?

by Anthony J. Bradley  |  October 24, 2011  |  1 Comment

Slowly but surely, org cultures are shifting in attitude toward social media — from seeing it as a threat to discovering its very real opportunities. And attitude matters, a lot. Social media is about people, not technology. Its business value does not come from social software or a snazzy website, even one with 800 million [...]

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All Organizations Are Social, But Few Are Social Organizations

by Anthony J. Bradley  |  October 10, 2011  |  1 Comment

News flash: Organizations consist of people. How well an organization works depends on how its people interact and work together. Thus, every organization is "social." But so what? How do we make use of this universal fact? Organizations work top down through social interactions structured around the organization chart, or hierarchy. And they work end [...]

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Can’t We All Get Along on One Collaborative Environment

by Anthony J. Bradley  |  October 5, 2011  |  Comments Off

The short answer is, no. In a recent client meeting where we were discussing a collaborative environment specifically for developing and rating ideas. One of the meeting attendees said something to the effect of, “Why are we creating another collaborative environment? We should just be using the one we have.” We need to recognize that [...]

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Announcing My New Book, “The Social Organization.”

by Anthony J. Bradley  |  October 3, 2011  |  Comments Off

I’m very happy to announce that “The Social Organization” is now available for purchase.  I co-authored the book with Mark P. McDonald, Group Vice President in Gartner’s Executive Programs. Harvard Business Review Press is our publisher. So you may be asking, why write another book on social media? We wrote it because, despite the number [...]

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