Anthony Bradley

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Entries from May 2009

Search is a Waste of Time

May 28th, 2009 · 10 Comments

Let’s face it, searching is mostly a waste of time. I don’t like searching the house for my keys, I don’t like searching my closet for the right shirt, and I don’t like searching my systems (or the Web) for information. All of these are a waste of my time.
Let’s examine information search. So I’m [...]

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Tags: Aplication Architecture

You Can’t Build a Business Case for Social Software

May 26th, 2009 · 20 Comments

Late last week I had a conversation with a client who was asking for a standard set of value or ROI metrics for social software. The client asked me to address this blog post in particular. At its foundation, the request was asking for a “standard” business case for social software investments. Building a business [...]

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Tags: social software · social solutions

What Do You Call The Purposeful Use of a Wiki?

May 14th, 2009 · 7 Comments

This sounds like the opening of a joke so I apologize to those who are reading this expecting a laugh or two This is actually your chance to help out an analyst, namely, me.
In my recent research on business relevant use cases for social software I have assembled a set of general use [...]

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Tags: social solutions

Your Web Site Strategy is Destined to Fail

May 12th, 2009 · 5 Comments

Your Web site strategy, even if it is the best out there, is destined to fail. Why? Because it is a small portion of the effort and it is becoming more and more dependent on the bigger picture. Web site has been trumped by Web presence. Web presence is a combination of Web destinations, Web [...]

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Tags: Aplication Architecture