Anthony Bradley

I am leading a significant 2009 Gartner case-based research effort around how clients are deploying social software and achieving business value. You may be familiar with Gartner’s “Cool Vendors” research. This case-based research will result in a series of “Cool Solutions with Social Software” published papers. We are anticipating that each report will include 5-6 one-half to one-page solution profiles. We will be collecting and analyzing cases during the months of Feb, Mar, and April for a Q2 publication time frame. I will summarize the results of the effort in this blog. 

As part of this research, we invite you participate by submitting and briefing us on your impact-ful implementation(s) of social software (or your customer’s). We prefer it if we can cite the name of your company and the products used, but this is not mandatory. With this research we are focusing more on value than technical details. We are looking to address the following questions:

1. What is the business or mission challenge/opportunity addressed?
2. How is social software being applied to the challenge/opportunity?
3. What are the results and related business value?
4. What social software technologies are employed?
5. In general, what investments were required and how long did implementation take?

To participate please e-mail me at

  with the subject line “Gartner Cool Solutions with Social Software” and we can coordinate a discussion. If you are a vendor and are familiar with setting up Gartner vendor briefings then please contact our vendor briefings department

  with Anthony Bradley as the desired analyst. You may excerpt this post for the body of the vendor briefing submission. 

I look forward to this effort and hope to hear from you.

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Category: social applications     Tags: Cases, social applications

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