Andrew Frank

A member of the Gartner Blog Network

Entries Tagged as 'Engagement'

Social Media Turns a Page

by Andrew Frank  |  January 20, 2009  |  Comments Off

(This post is by Andrew Frank and Allen Weiner and is cross-posted on both of our blogs) Online coverage of President Barack Obama’s inauguration brought new clarity to the media opportunity for social networks, proving the inherent value of varying social graphs and demonstrating what it takes to ignite powerful, meaningful conversations at a huge [...]

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Spin Control

by Andrew Frank  |  October 8, 2008  |  3 Comments

“The best way to predict the future is to create it!” Quoteworld attributes this to Abraham Lincoln, although I’ve heard it attributed to various more contemporary luminaries from Alan Kay to Peter Drucker, both of whom appear to have said it often. In any case, here’s a present-day application of this idea: “the best way [...]


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