Entries Tagged as 'convergence'
by Andrew Frank | August 12, 2009 | Comments Off
On July 29, 2009, Yahoo! and Microsoft announced that “Yahoo! will become the exclusive worldwide relationship sales force for both companies’ premium search advertisers.” They also announced that “Self-serve advertising for both companies will be fulfilled by Microsoft’s AdCenter platform, and prices for all search ads will continue to be set by AdCenter’s automated auction [...]
Category: Advertising Media Tags: convergence, Display, Havas, Interpublic, Microsoft, Omnicom, Publicis, Razorfish, Search, WPP, Yahoo!
by Andrew Frank | January 9, 2009 | 2 Comments
Against an ominous backdrop of half-skinned highrises and idle cranes in Las Vegas, the annual Consumer Electronics Show has been anything but idle. Innovation and disruption are here in abundance as manufacturers, start-ups, internet, software, and media companies demonstrated real velocity on the path to the promised land of any content on any screen, anytime, [...]
Category: Media Tags: Advertising, CES, convergence, TV, widgets, Yahoo!