Entries Categorized as 'Uncategorized'
by Andrew Frank | October 6, 2011 | Comments Off
Science fiction has often treated the notion of machines developing a human-like understanding of the world as a precursor to Armageddon. Steve Jobs set humanity and its machines on a course toward a happier outcome. He humanized computing. In a way that directly challenged the popular notion that machines are by nature embodiments of rigid, [...]
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by Andrew Frank | September 12, 2011 | 2 Comments
“Employers Say Jobs Plan Won’t Lead to Hiring” announces the NY Times and we all know why: businesses won’t start hiring until people start buying. We need a stimulus that stimulates demand. In the past, that’s usually meant spending on programs that put cash directly in consumers’ pockets in the form of tax rebates or [...]
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by Andrew Frank | August 28, 2011 | 4 Comments
Earthquakes and hurricanes may damage lives and property, but they sure don’t hurt the broadcast news business. The serial crises of the summer of 2011 are generating ratings spikes among news channels, with the earthquake driving a 246% jump among Washington DC stations and the Weather Channel seeing a 288% lift from hurricane Irene. Beyond [...]
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by Andrew Frank | July 14, 2011 | Comments Off
AdAge reports that Canoe Ventures’ CEO, David Verklin, is leaving the company. Verklin, a charismatic ad industry veteran who ran Aegis Group’s Carat agency for a decade, has been the public face of the company almost since its inception, and his departure signals a likely change of direction for an organization that has struggled with [...]
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by Andrew Frank | May 23, 2011 | Comments Off
The 4A’s inaugural CreateTech event on Friday was an eclectic look at the emerging “creative technologist” role, and the many ways technology is changing the ad agency business. An overarching theme was this: advertising is a relatively small part of what creative technologists do, and perhaps even a shrinking part of what many ad agencies [...]
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by Andrew Frank | November 8, 2010 | 1 Comment
Given the world’s pre-occupation with America’s midterm election results and QE2 financial news last week, Nielsen picked a relatively good day to reveal that it had been systematically underreporting Internet traffic due to a technical error involving long URLs. As a result, some who were impacted may have missed it. As reported by AdAge’s Michael [...]
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by Andrew Frank | October 22, 2010 | 3 Comments
A week after the launch of Google TV, the vanguard of TV-Internet convergence is delivering on the drama. As is being widely reported, ABC, CBS, and NBC (with some exceptions) are now blocking their web-based TV content from displaying on the Google TV browser (see WSJ coverage here, a more detailed account from search engine [...]
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by Andrew Frank | September 17, 2010 | 2 Comments
September 17 – Microsoft, after a long hiatus in advertising-related announcements, unveiled two new salvos in its bid for a major role in mobile advertising: a Mobile Advertising SDK for Windows Phone 7 and a Microsoft Advertising Exchange, claimed to be the first such platform to support real-time bidding (RTB). (See details on this Microsoft [...]
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by Andrew Frank | June 3, 2010 | 2 Comments
According to All Things Digital, Google has acquired start-up demand-side platform (DSP) Invite Media for $70 million. It’s no surprise to see Google buy a DSP, as it was one of the few links in the online display advertising value chain in which Google didn’t already have a dominant presence (the other would be supply-side [...]
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by Andrew Frank | May 22, 2010 | 2 Comments
In case you missed this, Google wants you to know that, even though the official HTML5 standard may be years away, HTML and Javascript today are capable of some pretty sophisticated interactive animation. Apple, Adobe, and Flash developers, take note. In a clever demonstration disguised as a tribute to the 30th anniversary of PacMan, Google [...]
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