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Andrew FrankVP Distinguished Analyst
Andrew Frank covers marketing and advertising. As VP Distinguished Analyst with Gartner for Marketing Leaders, Mr. Frank specializes in best practices for data-driven marketing, including how organizations can use data to drive...
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How to Fix the U.S. Economy: A Mad Proposal
“Employers Say Jobs Plan Won’t Lead to Hiring” announces the NY Times and we all know why: businesses won’t start hiring until people start buying. We need a stimulus that stimulates demand. In the past, that’s usually meant spending on programs that put cash directly in consumers’ pockets in the form of tax rebates or…