Allen Weiner

A member of the Gartner Blog Network

Entries Categorized as 'social media'


Sensing Sounds Along the Social Superhighway

by Allen Weiner  |  October 22, 2009  |  Comments Off

Both Google and Microsoft (Bing) have announced plans to add Twitter results (and, in case of Microsoft, Facebook updates) to search results. This is an interesting achievement for sure, but one that leaves me in major so-what mode. There has been a lot of buzz around searching the real-time web, and both search giants have […]

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Category: blogging directories Google Microsoft social media     Tags:

Microsoft, Yahoo! Ink Search Deal

by Allen Weiner  |  July 29, 2009  |  Comments Off

After walking halfway down the aisle with Google in 2008 in a proposed (and then scrapped) search-advertising pact, Yahoo! has inked a 10 year deal in which Microsoft will power Yahoo! search and sell self-service keywords through AdCenter while Yahoo! will become the exclusive worldwide relationship sales force for both companies’ premium search advertisers. The […]

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Category: citizen media directories social media Television Twitter Uncategorized     Tags: , , ,

Yahoo’s New Homepage: Show Me the Wow

by Allen Weiner  |  July 22, 2009  |  Comments Off

During Yahoo’s second quarter earnings call, CEO Carol Bartz talked of her company’s many current and planned projects aimed at providing operational stability, the tools to hit the ground running when the economy recovers and offering the market a sense of “wow” related to Yahoo’s products and services. Bartz pointed to the newly unveiled homepage […]

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Category: blogging Search social media Twitter Web 2.0 Yahoo     Tags: , , ,

Did Twitter Nuke Bruno at the Box Office?

by Allen Weiner  |  July 14, 2009  |  3 Comments

The cognoscente’s meme of the day is whether or not harsh words on Twitter cut off Sasha Baron Cohen’s “Bruno’s” U.S. box office hopes at the knees. Time’s noted film critic Richard Corliss believes that a decline in opening day revenue to the following day was due in part to bad cyberword of mouth. That […]

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Category: blogging citizen media film social media Twitter Video Web 2.0     Tags: , ,

Yahoo! Closes Geocities

by Allen Weiner  |  April 23, 2009  |  1 Comment

As part of its audit process, evaluating its vast array of products and services, Yahoo! has decided to shutter Geocities the hosted community business which it bought in May 1998 for $3.75 billion. The closing of Geocities joins Farechase, Yahoo Briefcase, Yahoo Pets and My Web as part of CEO Carol Bartz’s plan to “increase […]

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Category: blogging social media     Tags: , ,

Brand Thunder, Browser Brander @ SXSW

by Allen Weiner  |  March 19, 2009  |  1 Comment

Mike Kaply of Brand Thunder talks about his company’s solution to help recording artists (and soon sports teams) create personalized, branded browsers to promote themselves and their products.

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Category: advertising blogging citizen media social media     Tags: , , , ,

SXSW, My First Day

by Allen Weiner  |  March 15, 2009  |  Comments Off

After arriving on the third full day of SXSW in Austin, I was quick to get the lay of the land and begin meeting some of the hot, entrepreneurial companies at the show. The show includes an interactive portion (through Tuesday), film (all week long) and music (all week, but picks up after Tuesday). The […]

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Category: citizen media Conferences social media     Tags: , , , , , , , ,

Yahoo’s Bartz: Reorg Will Allow Us to “Kick Ass” Again

by Allen Weiner  |  February 26, 2009  |  Comments Off

As Yahoo enters the command and control part of its evolution, new CEO Carol Bartz sums up on the company’s blog the reason for a new, more centralized corporate structure: “Mention Yahoo! practically anywhere in the world, and people yodel. But in the past few years, we haven’t been as clear in showing the world […]

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Category: blogging citizen media Publishing Search social media Web 2.0     Tags: ,

Philadelphia Inquirer Files for Bankruptcy

by Allen Weiner  |  February 23, 2009  |  Comments Off

This one hurts. I grew up in Philadelphia when it was a two newspaper town–actually three if you include the Daily News which had the best sports section in a brutal sports town (who did not love/hate Stan Hochman). In fact, when I was in graduate school, I did freelance work for the non-defunct Philadelphia […]

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Category: blogging citizen media Newspapers Publishing social media     Tags: , , ,

Kudos to Six Apart for Bailing Out Journalists

by Allen Weiner  |  February 6, 2009  |  Comments Off

I just read that Six Apart is offering a program called “Typepad for Journalists” (formerly called the TypePad Journalist Bailout program) which offers free blogging services for qualified, out-of-work journalists, giving them the tools and advice to launch their own commercial web sites/blogs (actually businesses). If approved, bloggers can be part of an ad network […]

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Category: blogging citizen media Newspapers Publishing social media     Tags: , ,