Allen Weiner

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Allen Weiner
Research VP
7 years at Gartner
23 years IT industry

Allen Weiner shares insights on how to monetize digital marketing through commerce. His focus on “Commerce Everywhere” provides perspective on how social, mobile, search and emerging channels can be tapped to improve customer experiences and drive business results … Read Full Bio

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SXSW Interactive Comes to a Close

by Allen Weiner  |  March 17, 2009  |  Comments Off

After two-plus days of panels, meeting and briefings (as well as just bathing in the spirit and energy at SXSW), the interactive (web/internet) portion of the show ends and the music takes center stage. Film continues throughout the week with a mix of indie films, short films and some world feature film premieres. Spike Lee’s “Passing Strange” opens tonight, but we’re opting for some strange looking film called “Make Out With Violence.”

Early this afternoon, we saw “Over the Hills and Far Away,” the story of a family who goes to great lengths to find a cure for their son’s autism. A gripping story that proves real life is sometimes more interesting than fiction.

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