Gartner Blog Network

Five Tips for Companies Considering Cyber Insurance

by John A. Wheeler  |  January 27th, 2015

As cyber attacks and data breaches are surfacing on a daily basis, our clients are looking for ways to mitigate the risk associated with these events. One of the most popular methods being explored is the use of cyber insurance. But, just what is cyber insurance? Gartner defines cyber insurance...

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Multichannel Marketers Think Multidimensional

by Adam Sarner  |  January 27th, 2015

As the Gartner for Marketing Leaders team heads down on another round of market research for our yearly Multichannel Campaign Management Magic Quadrant for April 2015, I want to underline the importance for vendors ( and for marketers themselves) not to limit multichannel marketing to pure channel centric thinking,  an...

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3 Ways Retailers Are Bridging Online and Offline Commerce Experiences

by Jennifer Polk  |  January 23rd, 2015

Last week, over 30,000 people converged on NYC for NRF to learn the latest retail trends. One of biggest takeaways was that NRF now looks a lot like Shop.org. Digital technology is no longer a side dish, it’s the main entrée, with retailers lining up to hear about mobile marketing...

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The incurable problem with data fitness

by Andrew White  |  January 27th, 2015

I was reading an end-users strategy document for their upcoming Master Data Management (MDM) program.  As part of the strategy there is a significant technology decision – to go for a packaged solution from any number of software vendors, or to develop their own custom or bespoke solution. There was...

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Do You Want "Security Analytics" Or Do You Just Hate Your SIEM?

by Anton Chuvakin  |  January 26th, 2015

Now that I’ve taken a fair number of “security analytics” client inquiries (with wildly different meanings of the phase), I can share one emerging pattern: a lot of this newly-found “analytics love” is really old “SIEM hatred” in disguise. A 101% fictional and slightly over-dramatized conversation goes like this: Analyst:...

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Sony says there was no material financial impact from the hack. Really?

by Richard Hunter  |  January 26th, 2015

In an announcement titled "Submission of an application for approval of extension of deadline to file the quarterly securities report for the third quarter of the fiscal year ending March 31, 2015" (see the full statement here), Sony Corporation notes that: "... today that it has filed with the Financial Services Agency...

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Five Best Practices to Improve Your Sales Roadmap Planning Process

by Tad Travis  |  January 26th, 2015

 The topic of B2B sales enablement — a broad classification of processes and solutions for sales force automation (SFA) deployments that make it easier for salespeople to sell, or for clients to do business with you — is a notable movement, as evidenced by the volume of inquiries that Gartner...

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Are You Doing Enough To Find Business Buyers?

by Rajesh Kandaswamy  |  January 23rd, 2015

In my recent webinar, Market & Technology Trends in Banking, NA, 2015 (available on-demand), for technology and service providers, I held a poll to get their opinion of involvement of non-IT buyers in technology purchases at banks. Nearly 4 out of 5 participants (79%) said they see more buyers and functions involved...

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Where Does Creativity Come From?

by Jennifer Beck  |  January 23rd, 2015

Gartner’s Magic Quadrant ranking Global Digital Marketing Agencies published in December. Among all the capabilities we consider: business strategy, creative services, experience design and technology – last year creative capabilities won the day. This year it dropped to second place giving way to clients demanding their agencies of record had a...

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Where have all our Passwords Gone?

by Avivah Litan  |  January 22nd, 2015

“Young hackers have picked them everyone. Oh, when will they ever learn? Oh, when will they ever learn?” Not sure you remember this classic Peter Paul and Mary song but it is certainly appropros for the moment. Last August, the New York Times reported that a Russian crime ring had...

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Kudos to Andrew Ng (Stanford, Google, Baidu)

by Tom Austin  |  January 23rd, 2015

Andrew is chief scientist at Baidu research labs in California; CS faculty at Sanford and former direct of AI research at Google. In a recent interview with the Wall St Journal, he said: WSJ: Who’s at the forefront of deep learning? Ng: There are a lot of deep-learning startups. Unfortunately, deep...

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