Gartner Blog Network

MKTG 102: Foundations of Marketing Analytics

by Christi Eubanks  |  September 3, 2015

The smell of football tailgates and fresh erasers. Even with school days long behind me, it's a Pavlovian cue to snap out of my summer daze and get studious again (or blogging...

Read more »

Three exciting things about iOS 9 and the enterprise

by Andrew Garver  |  September 3, 2015

Recently, I ran across this helpful article describing the iOS 9 features being delivered to the enterprise. I won't repeat the text verbatim, but allow me to call out three capabilities that are particularly...

Read more »

In Customer Experience, “Last Best” Shapes Expectations

by Jake Sorofman  |  September 3, 2015

It used to be the case that customer experience expectations were set by your customers’ next best alternative—by the experience promised by whatever competitive offerings lie in wait. But, today,...

Read more »

Death and Dying in the Digital Age

by Jack Santos  |  September 3, 2015

This post is going to get personal.  Elisabeth Kubler-Ross personal. I cover Professional Effectiveness here at Gartner, one of the few areas that really looks at how technology is affecting...

Read more »

As Instagram Evolves, Authenticity Remains

by Jay Wilson  |  September 2, 2015

"I think if you’re given a clean, fresh palette, and you do whatever you want, it’s almost too much freedom, at least for me." - Damien Correll, Art Director As...

Read more »

Simple Questions for a Networking Startup

by Andrew Lerner  |  September 1, 2015

Networking startup vendors always generate a ton of excitement in the market. Whether it’s the Data Center, WAN, or other areas, they often solve specific long-standing challenges in new innovative ways....

Read more »

Messaging to Your Customer's Personality

by Hank Barnes  |  September 1, 2015

I was recently speaking with a client about messaging.  They had shown me a case study with some fantastic quantitative results.   It was telling a pretty good story.  ...

Read more »

On Space Between Detection and Response

by Anton Chuvakin  |  August 31, 2015

Let’s ponder the space between Detection (D) and Response (R): D <aim your mind here!> R Do you see it clearly now? Where does DETECTION end and RESPONSE begins? What...

Read more »

Book Review: Multi-Domain Master Data Management, Allen/Cervo, 2015

by Andrew White  |  August 31, 2015

Book Review: Multi-Domain Master Data Management, Mark Allen and Dalton Cervo, Morgan Kaufmann, 2015. Of course I had to get this book, given I have been following MDM since it...

Read more »

Navigate Your Way to Digital Business

by Don Scheibenreif  |  August 31, 2015

Digital business is quickly moving from concept to reality. CIOs and digital leaders need to harness resources to begin the transformation journey. To help clients on this journey, Gartner has curated a...

Read more »