Gartner Blog Network

What if there was a run on resources at AWS and Azure?

by Elias Khnaser  |  April 17, 2015

During a recent inquiry, a client asked me how they could purchase “guaranteed capacity” at AWS in the event of a disaster. Frankly, I had never even considered such a...

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Meet the New Gartner Analyst

by Elias Khnaser  |  April 17, 2015

Are you “stuck” trying to figure out which public cloud service provider to choose? Are you looking at ways to use IaaS? Like relocating on-premises applications, deploying new applications, DR,...

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3 Ways to Advance Your Use of Digital Marketing Metrics

by Jennifer Polk  |  April 17, 2015

John Wanamaker said, “Half the money I spend on advertising is wasted; the trouble is I don't know which half." Unfortunately, Wanamaker is quoted as saying this in early 1900s,...

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What's new in Hadoop Security?

by Joerg Fritsch  |  April 17, 2015

2014 was a big year for Hadoop security. After a number of acquisitions, some exciting TIT FOR TAT strategies between vendors and the entry of established DAP ( = Database...

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Gartner Cool Vendors in 3D Printing, 2015

by Pete Basiliere  |  April 17, 2015

Our five Cool Vendors exemplify 3D printing's new dynamic: vibrant startups challenging established players. 3D printing (also known as "additive manufacturing") is 30 years old. For the first 20 years,...

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3 Reasons Amazon should strike fear and inspiration into the heart of B2B marketers

by Kirsten Newbold  |  April 16, 2015

While in the throes of recent research on B2B commerce, I couldn’t help but notice an escalating undercurrent of mentions of AmazonSupply.com, the B2B arm of the world’s largest internet...

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Perils of Traditional Segmenting - Mobile Banking Example

by Rajesh Kandaswamy  |  April 16, 2015

A common question I get from providers is which segment to target among banks. In many cases, they have already decided on segmenting by asset size: very large global &...

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Measuring Content Performance: A Conversation with SAP’s Jung Suh

by Jake Sorofman  |  April 16, 2015

Gartner analyst Kirsten Newbold-Knipp and I recently published a research note called “Content Marketing Comes of Age” (Gartner for Marketing Leaders subscription required), which set out to identify and shine...

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Two Main Questions about Big Data

by Svetlana Sicular  |  April 16, 2015

More and more people describe the speed of big data technologies in dog years. In the lightning-fast cadence (“fail fast”), considerations for actual technical professionals who are deploying big data...

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The IoT is the Democratization of Presence

by Danny Brian  |  April 15, 2015

At the surface, the Internet of Things may look like a simple continuation of everything that has come before: Computing continues to miniaturize, network access spreads, big data evolves, and...

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