Gartner Blog Network

Yahoo Buys into Flurry’s Mobile Marketing Analytics to Bolster “Mobile First” Credentials

by Mike McGuire  |  July 23rd, 2014

Yahoo wants us to know they’re a “mobile first” company. How do you prove that commitment to mobile? You go buy a mobile marketing analytics and mobile-ad network like, say, Flurry.  And that’s just want Yahoo did the other day, reportedly plunking down between $200 million and $300 million (according...

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The Great Back-to-School Race Begins

by Robert Hetu  |  July 23rd, 2014

In 2014 retail has been moving between optimism and pessimism as the consumer continues to send signals that they are not yet confident in the U.S. recovery. This magnifies the focus on the BTS (back-to-school) season. Yet the impact from BTS has been declining for years lessening its role as the...

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Networking Hype

by Andrew Lerner  |  July 23rd, 2014

Gartner's Hype Cycle for Networking and Communications published yesterday, which covers 35 of the most important networking technologies. This year, there are four new entries to the hype cycle including White-box switching and Wan Opt as a Service. Not surprisingly, many of the technologies near the peak are SDN-related, and we...

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The State of Enterprise Information Architecture

by Mike Walker  |  July 23rd, 2014

In my opinion, the importance of Enterprise Information Architecture (EIA) cannot be overemphasized. We are in an information driven world, full stop. This becomes even more clear as we look into the future of technology. As you can see from the Gartner 2014 strategic technologies list (http://www.gartner.com/newsroom/id/2603623), many if not...

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Avoid Change Fatigue in Digital Business Transformation

by Elise Olding  |  July 23rd, 2014

Too much change. I hear it from clients and conference attendees. It’s causing change fatigue. Change fatigue is characterized by an inertia or paralysis in the organization that affects each individual's ability to embrace the next set of changes. Digital business is all about change. Get good at dealing with...

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Temper tantrum: taking my information (toy) away from you

by Andrew White  |  July 22nd, 2014

I saw an interesting article in last weeks US print edition of a The Economist (July 12-18, 2914).  It was in the business section and called, "The antisocial networks".  The article looked at the backlash from non-information based businesses against the new crop of information based, or sharing economy, businesses. ...

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Vendor Insight posted on Splunk

by Jonah Kowall  |  July 22nd, 2014

Splunk has been rising quickly in the ranks of buyers looking to solve complex problems, or those looking to build interesting and new analysis of their data. As they have grown in popularity, and gone public we've been given a wealth of new data about the company, operations, and execution...

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The Hype Cycle and Investing in 3D Print

by Pete Basiliere  |  July 22nd, 2014

The market for enterprise and consumer 3D printers and 3D printing is rapidly expanding. Gartner's first Hype Cycle for 3D Printing illuminates the landscape with its opportunities and potential pitfalls. I have been covering the 3D printer market for six of the seven years that Gartner has provided research and...

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The 2014 Magic Quadrant for Cloud-Enabled Managed Hosting (in North America)

by dtoombs  |  July 22nd, 2014

  Last week, we published our Magic Quadrant for Cloud-Enabled Managed Hosting in North America (subscriber link here, a reprint link for non-seatholders may be available soon).  This Magic Quadrant represents a bit of a shift in focus from our previous "managed hosting" Magic Quadrants, so I thought it would...

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Ask These Three Questions Before You Invest in Mobile Commerce

by Jennifer Polk  |  July 22nd, 2014

Mobile commerce is on the rise. According to Gartner’s survey on marketing’s role in  digital commerce, mobile commerce makes up 22% of digital commerce revenue. You should be thinking seriously about the implications of this finding. But, you shouldn’t be rushing off to revamp their e-commerce websites or build mobile...

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Great Positioning Requires Giving Something Up - Or Does It?

by Hank Barnes  |  July 22nd, 2014

This week, I was talking with a client about positioning and segmentation.  They have a product that operates in a well established traditional market, but are introducing some very cool and innovative visualization capabilities.   It is yet another example of the consumerization of IT as visual tools that we...

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