Gartner Blog Network

Operational Technology Security and the Challenges Ahead for 2015

by Earl Perkins  |  December 29th, 2014

2014 has been a very active year for cyber attacks and breaches in the industrial automation and control systems areas (what Gartner calls operational technology, or OT). There is no reason to believe that 2015 will be any different. In fact, there's every reason to believe the number, scale and...

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Research Retrospective for 2014

by Nick Heudecker  |  December 26th, 2014

2014 was my first full calendar year working for Gartner. Between events and travel, I kept busy collaborating on a variety of research. In Choosing Your SQL Access Strategy for Hadoop, Merv Adrian and I explored the different approaches vendors are taking with SQL and Hadoop. This was a hot...

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What’s Next for Big Data?

by Svetlana Sicular  |  December 23rd, 2014

Shortly after joining Gartner, I noticed subtle magic in the air. Not Magic Quadrants – they were too obvious. It was I told you so repeated by many analysts on many occasions. It seemed almost mystical – how could they know? At some point, I caught myself saying I told...

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Are Companies Really Worried About Digital Risk?

by John A. Wheeler  |  December 23rd, 2014

As the dust begins to settle on the Sony Pictures Entertainment data breach, we continue to see major threats to corporate digital assets become reality. And they are growing in both size and impact on corporations, well beyond customer personally identifiable information (PII). In Sony Pictures' case, the breach extended...

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Oracle and Datalogix Make Strange Bedfellows

by Andrew Frank  |  December 23rd, 2014

If anyone had any doubts about the seriousness of Oracle’s intention to be leader in digital marketing solutions, its decision to buy Datalogix should erase all skepticism. (Announcement here.) Most industry watchers predicted that Datalogix, a leader in tying offline consumer purchase data to online identity and behavior, was about...

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5 Celebrities Who Nailed Digital Marketing in 2014

by Martin Kihn  |  December 23rd, 2014

Imagine the tepid bath of shame trending over Hollywood earlier this year when researchers at the University of Colorado Boulder released a study in the journal Social Influence -- an academic screed favored by hip-hop artists mainly for its analyses of nonparametric Bayesian networks -- that reached a startling conclusion:...

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2015 is the year of Offensive Deceptions

by Lawrence Pingree  |  December 23rd, 2014

During the past, security technologies have largely focused on detection and blocking mechanisms to respond to attacks.   Security of course must continuously evolve to detect and defend against attacker strategies, and these past strategies must continue to include new capabilities as well as old to properly defend against the array of...

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"Ignore our Web site, it needs work"

by Hank Barnes  |  December 23rd, 2014

In my role as a Gartner analyst working with technology providers, I often have what I would call 'first time" inquiry calls--the first phone interaction between me and a client.  To prepare for these, I always try to do some homework. I look at their CRM records to see other...

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Four Things That Changed Networking in 2014

by Andrew Lerner  |  December 16th, 2014

The networking industry saw several interesting twists and turns in 2014, and here's my cut at the top four (and related research).  The true impact of these are much more longer-term in nature, and we'll see them play out over the next several years. #1 - Switching Disaggregation Catches on Dell opened...

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Auld Lang Syne for Marketing Technologists

by Laura McLellan  |  December 23rd, 2014

  Something about the end of the year makes me look back - I think of it as literally and figuratively “cleaning house” before the new year. Going through files today, I noticed a disproportionate number of them about marketing technologists. The Scottish song “Auld Lang Syne” , which can...

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My 2014 Digital Marketing Research Roundup

by Jake Sorofman  |  December 22nd, 2014

It’s often useful to reflect on where you’ve been to inform the path forward. In that spirit, and with this as my final blog post of the calendar year, I thought I’d share a roundup of my 2014 research. What follows is a sample—some of the research that got me...

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