Gartner Blog Network

Get the Most From the Actual Voice of the Customer

by Augie Ray  |  May 26, 2017

[caption id="attachment_507" align="alignright" width="300"] Source: Jason Rosewell, https://unsplash.com/search/scream?photo=ASKeuOZqhYU[/caption] Voice of the Customer (VoC) programs collect direct, indirect and inferred data about your customers so you can better understand your product,...

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Martech's Fables of Abundance

by Noah Elkin  |  May 25, 2017

Every year, the LUMAscapes proliferate; every year, Scott Brinker's marketing technology landscape grows denser. Now featuring more than 5,000 companies (up from around 3,500 last year), you practically need superpowers just...

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Cool Vendors in Core AI Technologies

by Jim Hare  |  May 25, 2017

Cool Vendors in Core AI Technologies Cool or not?  With all the hype (and confusion) from vendors around AI, Gartner is taking the “bull" by the horns and launching a...

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Remote Working: My Story

by Craig Roth  |  May 24, 2017

By now you've probably heard the news that IBM is canning its remote working policy and calling employees back into the office . I'm hoping this isn't a trend since...

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This time I don't really mind being wrong

by Jeffrey Mann  |  May 24, 2017

Data sovereignty is a persistent topic in my cloud office inquiries. Many customers want to know where Microsoft Office 365 or Google G Suite will put their emails, files and...

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Cool Vendors in Data and Analytics 2017

by Andrew White  |  May 24, 2017

Myself along with colleagues just published the Cool Vendors in Information Governance and MDM. Data and analytics leaders struggle to leverage data to drive innovation and govern their information assets...

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Logical Data Warehouse (LDW) - Three Parallel Development Styles

by Henry Cook  |  May 23, 2017

I've recently had the opportunity to write about the Logical Data Warehouse(LDW). In the paper I describe three parallel streams rather than a single development path. The development is cyclic....

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Spotlight on Oracle: Market Share Analysis DBMS Worldwide, 2016

by Andrew White  |  May 23, 2017

Spotlight on Oracle – Highlights new research that covers, relates to, or mentions Oracle. Terilyn Palanca just published Market Share Analysis: DBMS, Worldwide, 2016. Strong growth of 8.1% in the 2016...

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Customer Definition May Be More Important Than Category Definition

by Hank Barnes  |  May 23, 2017

For many startups, the nirvana is the creation of a category.  By creating the category, you establish the leadership position in it.   But category creation is not easy.  ...

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Gartner Security and Risk Summits are back!

by Sam Olyaei  |  May 22, 2017

It's that time of the year again... less than a month away from event season! We start in DC on June 12th , we tour the world (Tokyo, Sao Paolo,...

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