Dear friends at DraftFCB (and those elsewhere pondering, “are we sure we want to do this?”),
Thank you so much for Kmart’s “Ship My Pants”. Millions of us have enjoyed the commercial, and are waiting to hear how the television run plays out for you. I loved the ad before,...
An Open Thank You Note to the Risk Takers (with a shoutout to DraftFCB)
by Julie Hopkins | April 23rd, 2013
Useless Sales Pitch Slides #2
by Rolf Jester | May 22nd, 2013
Having looked at the most useless sales pitch slide of all -- the "common differentiators" -- in a previous post http://blogs.gartner.com/rolf-jester/?p=39, let's continue with #2. The regularity with which these ineffective slides appear is alarming. It's as though their creators all went to the same school of bad sales presentations....
Master Data and Managing its “state”over time and evironments
by Andrew White | May 23rd, 2013
An end-user posed a question recently as follows: How does one manage the integrity of master data changes across different environments - e.g. development, testing and production? This user has a home-grown master data mapping (as opposed to full MDM) service, and as its footprint has driven their home-grown maintenance framework...
XenDesktop 7 is XenApp 7: The missing ingredient at Citrix Synergy
by Gunnar Berger | May 23rd, 2013
A few weeks ago I sat down with Citrix to discuss their upcoming announcements at Citrix Synergy. Due to my coverage area I was very interested in many of the changes made in XenDesktop 7. As many of you are now aware Citrix has completely overhauled this solution and attacked...
Laptops Facing Extinction for Sales People?
by Robert Desisto | May 23rd, 2013
Smartphone and tablet usage continues to expand for salespeople. Just today I was talking to a Gartner client who informed me that the iPad is the primary device their salespeople use during the day to access their sales force automation system. Why? Client said it is simple, it takes 5 - 10 minutes to...
Where Are the Vendors? Please Don't Play Hide and Seek With the Analysts
by French Caldwell | May 23rd, 2013
As John Wheeler and I work on the updated Enterprise GRC Platform magic quadrant, I wonder what has happened to many of the vendors that used to brief us. Actually, I know where they are, and now and then I'll see them at a trade show, or shoot them an...
My Next Research Area: Incident Response
by Anton Chuvakin | May 23rd, 2013
It is with GREAT excitement that I am pre-announcing my next area of research focus – security incident response. In brief, here is what I have in mind for the next few months: Host and Malware Forensics Tools and Practices (title tentative), an assessment of the endpoint investigation tool scene...
Lessons in Experience from My Favorite Technology Company
by Hank Barnes | May 22nd, 2013
I love music and I am an unabashed fan of Sonos. I think they could be considered a technology company since their entertainment solution is all about software and the Internet. But they really know that they are an entertainment company that happens to rely heavily on technology.
I started...
How Government CIOs Can Win the Digital Battle
by Andrea Di Maio | May 22nd, 2013
Last week I spoke to a local government CIO about innovation. We discussed about the impact of digital, open data, social media and more. When I made my usual point about the imbalance in the use of open data and more in general of digital innovation toward external impact and...
Great Content is the Great Equalizer
by Jake Sorofman | May 21st, 2013
For many marketing leaders, contemplating the range of digital marketing options can feel like gazing up at the stars. It’s awesome and infinite—at once inspiring and intimidating.
You hear this in the voice of so many digital marketers today. They’re fired up by big visions. But they often have more...
VMware joins the cloud wars with vCloud Hybrid Service
by Lydia Leong | May 21st, 2013
Although this has been long-rumored, and then was formally mentioned in VMware's recent investor day, VMware has only just formally announced the vCloud Hybrid Service (vCHS), which is VMware's foray into the public cloud IaaS market.
VMware has previously had a strategy of being an arms dealer to service providers...

